Marketing Science Partner: China Growth & Measurement

Snap Inc.; Singapore; On-site; SGD 150,000 - 210,000; Full time

Job summary

Snap Inc. is seeking a Marketing Science Partner to drive scaled adoption of measurement practices for Chinese performance advertisers. You will build measurement programs, use advanced analytics to identify performance drivers, and Collaborate with Sales and Marketing to test new ad products.

The role requires deep expertise in analytics, experimental design, and data science tools, with fluency in English and Mandarin, and prior experience with China advertisers.

Qualifications

• Bachelor’s degree in a quantitative or business field or equivalent years of experience
• 6+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company
• Experience with ads measurement in user growth and acquisition or eCommerce
• Ability to run and execute SQL queries across a large data set
• Fluent in English and Mandarin

Responsibilities

• Build measurement programs for the large portion of the China business to drive our products and planning best practices
• Use advanced data analytic techniques to identify the performance drivers for the campaigns across E-commerce, Gaming verticals
• Be the primary driver of performance improvement across our top advertisers using a programmatic approach with learning-agenda strategies, experimental design, causal analytics, and ads efficacy testing
• Work closely with sales and marketing teams to identify, test, and scale new ad products, features and solutions
• Lead the scoping and development of custom multi-study meta analysis in partnership with Data Science and R&D
• Build measurement capability and advocacy across verticals and cross-functional partners

Job description

Snap Inc. is seeking a Marketing Science Partner to drive scaled adoption of measurement practices for Chinese performance advertisers. You will build measurement programs, use advanced analytics to identify performance drivers, and Collaborate with Sales and Marketing to test new ad products.

The role requires deep expertise in analytics, experimental design, and data science tools, with fluency in English and Mandarin, and prior experience with China advertisers.