Marketing Manager — Hotel (Complimentary Nights & Dining)

jen singapore tanglin by shangri-la; Singapore; On-site; SGD 90,000 - 140,000; Full time

Benefits offered by this job

Career Development Opportunities

Duty Meals and Flexible benefits

Complimentary Room Nights

Discounted Room and Dining Rates

Job summary

JEN Singapore Tanglin by Shangri-La is seeking a savvy Marketing Manager to drive brand positioning, guest engagement and commercial goals. You’ll lead 360° campaigns across digital, social, email and print, and create on-brand content that resonates with guests.

You’ll also own F&B marketing for dining outlets, roll out festive retail campaigns, and partner with internal teams and external partners to keep the brand ahead of market trends in Singapore.

Qualifications

• 5+ years of marketing experience, ideally in hospitality, F&B or lifestyle sectors.
• Strong content creation, campaign and digital marketing skills.
• Great with social platforms, Public Relation, and media relations.
• Creative, collaborative and detail-oriented.
• A team player with a positive, can-do spirit.

Responsibilities

• Lead 360° marketing campaigns across digital, social, email, print, and more—managing every stage from concept to launch.
• Create content that connects—photography, videos, design assets, guest comms and marketing collateral that feel fresh, on-brand, and always on point.
• Take charge of F&B marketing for dining outlets—campaign ideation, partnerships, promotions and events.
• Roll out creative festive retail campaigns that get guests in the gifting mood—Chinese New Year hampers, Christmas treats, seasonal pop-ups and beyond.
• Drive CSR and sustainability initiatives with purpose—leading campaigns that give back, spark awareness and build community love.
• Keep our digital presence strong and sharp—own the website, third-party listings, and ensure always-fresh content across platforms.
• Own our social media game—content strategy, posting, community engagement and performance tracking.
• Manage media outreach, press releases and media/influencer engagement—be the bridge between us and the buzz.
• Be our online voice—respond to reviews and comments with warmth, wit and professionalism.
• Collaborate with internal teams, regional colleagues, and external partners to support hotel-wide and brand-led projects.
• Stay sharp with market trends, guest insights and emerging tools that keep us ahead of the curve.

Skills

Marketing campaigns

Content creation

Social media management

Public relations

Team collaboration

Job description

JEN Singapore Tanglin by Shangri-La is seeking a savvy Marketing Manager to drive brand positioning, guest engagement and commercial goals. You’ll lead 360° campaigns across digital, social, email and print, and create on-brand content that resonates with guests.

You’ll also own F&B marketing for dining outlets, roll out festive retail campaigns, and partner with internal teams and external partners to keep the brand ahead of market trends in Singapore.