Senior Digital Marketing Executive — Growth & Strategy

SHANGRI-LA HOTEL LIMITED; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

Shangri-La Singapore is seeking a dynamic Marketing Executive to plan and execute marketing initiatives, boosting brand visibility and footfall. The role requires creative thinking, strong organization, and proficiency in both digital and on-ground strategies.

You will coordinate digital campaigns, content, and analytics to support growth and brand consistency across channels. The successful candidate will manage social channels, collaborate with internal teams and external agencies, and

Qualifications

• Degree in marketing, communications or related field with 2–3 years of digital marketing experience.
• Experience in digital, online marketing, social media and web management is required.
• Familiarity with design tools (Canva) and video editing software is preferred.

Responsibilities

• Oversee digital marketing activities for Shangri-La Singapore across social channels and campaigns.
• Support and steer digital marketing performance to meet marketing goals.
• Ensure integrated online and offsite presence including SEO/SEM, social media, and web analytics.
• Develop and execute integrated online media strategies and campaigns.

Skills

Digital marketing

Social media management

Content planning

SEO/SEM

Analytical thinking

Team collaboration

Education

Relevant degree

Tools

CANVA

Adobe Premiere Pro

CapCut

Adobe Analytics

CMS

Job description

Shangri-La Singapore is seeking a dynamic Marketing Executive to plan and execute marketing initiatives, boosting brand visibility and footfall. The role requires creative thinking, strong organization, and proficiency in both digital and on-ground strategies.

You will coordinate digital campaigns, content, and analytics to support growth and brand consistency across channels. The successful candidate will manage social channels, collaborate with internal teams and external agencies, and