marketing manager

R&G BUSINESS SOLUTIONS PTE. LTD.; Singapore; On-site; SGD 67,000 - 112,000; Full time

Job summary

R&G BUSINESS SOLUTIONS PTE. LTD. is seeking a marketing professional to plan and execute B2B/B2C campaigns promoting guard services, surveillance, and cybersecurity solutions. You will drive digital marketing, lead generation, and content creation.

The role emphasizes market research, brand strategy, and expanding the company’s online presence across websites and social channels with a focus on SEO/SEM and event-driven campaigns.

Qualifications

• Proficiency in Digital Marketing, including SEO, SEM, and social media management.
• Strong skills in Market Research, Campaign Management, and Brand Strategy.
• Content Creation, Copywriting, and Storytelling abilities.
• Project Management and Analytical Thinking skills.
• Excellent communication, interpersonal, and organizational abilities.

Responsibilities

• Plan and run B2B or B2C marketing campaigns for guard services, surveillance, or cybersecurity solutions.
• Support sales pipelines through digital marketing, email campaigns, ABM, and industry events.
• Create case studies, brochures, and presentations translating security offerings into client benefits.
• Analyze competitor actions, industry regulations, and security risks to refine brand positioning.
• Manage company websites, social media channels, and SEO/SEM.

Skills

Digital Marketing

Market Research

Campaign Management

Brand Strategy

Content Creation

Copywriting

Storytelling

Project Management

Analytical Thinking

Communication

Interpersonal Skills

Organizational Skills

Job description

Strategy & Campaigns: Plan and run B2B or B2C marketing campaigns to promote guard services, surveillance, or cybersecurity solutions.

Lead Generation: Support sales pipelines through digital marketing, email campaigns, account-based marketing (ABM), and industry events.

Content & Collateral: Create case studies, brochures, and presentations that translate complex security offerings into clear client benefits.

Market Research: Analyze competitor actions, industry regulations, and emerging security risks to refine brand positioning.

Digital Presence: Manage company websites, social media channels (like LinkedIn), and search engine optimization (SEO/SEM).

In Brief,

• Proficiency in Digital Marketing, including SEO, SEM, and social media management
• Strong skills in Market Research, Campaign Management, and Brand Strategy
• Content Creation, Copywriting, and Storytelling abilities
• Project Management and Analytical Thinking skills
• Excellent communication, interpersonal, and organizational abilities