Marketing Manager

DKS BUILDERS PTE. LTD.; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

DKS BUILDERS PTE. LTD. in Singapore seeks a Marketing Manager to develop and implement marketing strategies that drive user growth, brand awareness, and platform engagement across digital and traditional channels.

You will oversee brand positioning, manage SEO/SEM, email marketing, content creation, and social media, and collaborate with sales, product and design to align campaigns with business goals. Strong leadership and analytics skills are essential.

Qualifications

• Bachelor’s degree in marketing, Business, Communications or related field.
• MBA or certifications are a plus.
• 4–6 years of marketing experience, preferably in tech or construction.
• Proven track record in developing campaigns and driving brand growth.
• Strong understanding of digital marketing tools and analytics platforms.

Responsibilities

• Develop and implement marketing campaigns to promote the platform and drive user growth.
• Oversee brand positioning and ensure consistent messaging across channels.
• Manage digital marketing efforts including SEO, SEM, email marketing, content creation, and social media.
• Conduct market research and analyse user data to identify trends and opportunities.
• Collaborate with sales, product, and design to align initiatives with business goals.
• Monitor and report on marketing performance metrics and ROI.
• Manage marketing budgets and external vendors or agencies as needed.

Skills

Marketing strategy

Digital marketing tools

Analytics platforms

Communication

Project management

Leadership

Education

Bachelor’s degree in marketing

MBA or relevant certifications

Job description

Role Overview:

The Marketing Manager will be responsible for developing andimplementing comprehensive marketing strategies to drive user acquisition,brand awareness, and platform engagement. This role requires a mix of strategicthinking, creativity, and hands-on execution across both digital andtraditional channels.

Key Responsibilities:

Develop and implement marketing campaigns to promote theplatform and drive user growth.

Oversee brand positioning and ensure consistent messaging acrossall channels.

Manage digital marketing efforts including SEO, SEM, emailmarketing, content creation, and social media.

Conduct market research and analyse user data to identifytrends, opportunities, and areas for improvement.

Collaborate with internal teams (sales, product, design) toalign marketing initiatives with business goals.

Monitor and report on marketing performance metrics and ROI.

Manage marketing budgets and external vendors or agencies asneeded.

Requirements:

Bachelor’sdegree in marketing, Business, Communications, or a related field. MBA orrelevant certifications are a plus.

4–6 years ofmarketing experience, preferably in the technology or construction sector.

Proven trackrecord in developing successful marketing campaigns and driving brand growth.

Strongunderstanding of digital marketing tools and analytics platforms.

Excellentcommunication, project management, and leadership skills.