Head of Luxury Communications & Insights (APAC)

Publicis Groupe Holdings B.V

Singapore

On-site

SGD 180,000 - 240,000

Full time

3 days ago

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Job summary

Publicis Groupe in Singapore seeks a Head of Communications & Insights to lead planning, audience strategy and insights for luxury brands across APAC. You will translate data into actionable communications guidance and shape market practices.

The role requires deep experience in audience research, storytelling and senior client leadership, with a focus on cultural nuance and cross-market collaboration across Publicis' hubs.

Qualifications

10+ years in communications planning, insights, media strategy or analytics.
Experience across APAC markets preferred.
Proven ability to translate data into actionable communications recommendations.

Responsibilities

Lead audience-first communications planning for luxury brands in APAC.
Develop segmentation, journey mapping and behavioural insights.
Oversee planning frameworks and drive regional consistency.
Turn market intelligence into clear communications directions.

Skills

Comms planning

Insights

Media strategy

APAC markets

Luxury brands

Leadership

Client management

Storytelling

Presentation

Team development

Tools

None

Job description

The role requires deep experience in audience research, storytelling and senior client leadership, with a focus on cultural nuance and cross-market collaboration across Publicis' hubs.

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