Growth Marketing Manager — AI-Driven Lead Engine

Partech; Singapore; Hybrid; SGD 89,000 - 134,000; Full time

Benefits offered by this job

Corporate health insurance

Office presence 4 days/week

Swimming pool and gym access

Quarterly town halls

18 days annual leave

Job summary

Propseller is seeking a Growth Marketing Manager to own paid acquisition, free lead tools, CRM journeys and measurement. You’ll manage a 7-figure annual budget, collaborate with design/development, and drive more qualified seller and buyer leads at a lower cost per client.

Ideal candidates have 5+ years in marketing, 3+ in performance, hands-on Google/Meta ads, GA4/GTM, and CRM experience. Based in Singapore or willing to relocate; salary in SGD with hybrid work.

Qualifications

• 5+ years of marketing, including 3+ years in performance or growth marketing with spend managed.
• Hands-on expertise in Google Ads and Meta Ads, plus GA4 and GTM tracking.
• Experience with HubSpot or similar CRM and marketing automation.
• Strong analytical skills; SQL or Looker Studio is a bonus.
• Fluent English; able to work in Singapore or relocate.

Responsibilities

• Own paid acquisition and scale lead generation across channels.
• Manage day-to-day spend against cost-per-qualified-lead targets.
• Grow usage of Propeller-made free tools and improve lead conversion.
• Build/testing landing pages and funnels with designers/developers.
• Create lead-scoring, nurturing, and reactivation journeys.
• Own measurement: GA4, GTM, APIs; maintain dashboards.
• Run a structured testing roadmap across audiences and creatives.
• Collaborate with sales on lead quality and follow-ups.

Skills

Paid acquisition ownership

AI-driven optimization

Dashboard storytelling

English communication

Performance marketing

Analytics & data fluency

Tools

Google Ads

Meta Ads

GA4

Google Tag Manager

HubSpot CRM

SQL/Looker Studio

Job description

Propseller is seeking a Growth Marketing Manager to own paid acquisition, free lead tools, CRM journeys and measurement. You’ll manage a 7-figure annual budget, collaborate with design/development, and drive more qualified seller and buyer leads at a lower cost per client.

Ideal candidates have 5+ years in marketing, 3+ in performance, hands-on Google/Meta ads, GA4/GTM, and CRM experience. Based in Singapore or willing to relocate; salary in SGD with hybrid work.