Growth Marketing Lead — Cybersecurity SaaS (Remote)

CredShields; Singapore; Remote; SGD 60,000 - 90,000; Full time

Job summary

CredShields is seeking a Marketing Executive/Manager to scale our CredShields One marketing program. You’ll collaborate with founders, product, sales, and design to build category awareness, generate qualified pipeline, and strengthen brand positioning across digital channels.

This hands-on role requires experience in B2B SaaS marketing, cybersecurity positioning, and demand generation. You’ll own content programs, SEO, social, and campaigns to drive growth in a fast-moving security startup.

Qualifications

• 2–4 years of experience in B2B SaaS, cybersecurity, developer tools, or technology marketing.
• Strong understanding of growth marketing, content marketing, and demand generation.
• Excellent written and verbal communication skills.
• Experience creating marketing content for technical or enterprise audiences.
• Familiarity with LinkedIn marketing, SEO, email campaigns, webinars, and marketing analytics.

Responsibilities

• Lead marketing efforts for CredShields One.
• Develop and strengthen positioning and messaging across digital channels.
• Create compelling narratives around AI-powered security testing, continuous pentesting, attack surface management, and DevSecOps workflows.
• Build thought leadership through blogs, reports, webinars, case studies, and founder-led content.
• Own and execute content strategy across LinkedIn, X, website, email campaigns, and newsletters.
• Plan and execute demand generation campaigns targeting CISOs, security teams, engineering leaders, and startups.
• Collaborate with sales teams to support lead nurturing and conversion.
• Drive organic growth through SEO-focused and product-led content strategies.
• Manage CredShields' social presence and coordinate webinars, product launches, and ecosystem partnerships.

Skills

Brand positioning

Content strategy

Demand generation

Digital marketing

SEO

Analytics

Social media

Campaign management

Storytelling

B2B SaaS marketing

Tools

HubSpot

Google Analytics

Canva

Notion

SEO tools

Job description

CredShields is seeking a Marketing Executive/Manager to scale our CredShields One marketing program. You’ll collaborate with founders, product, sales, and design to build category awareness, generate qualified pipeline, and strengthen brand positioning across digital channels.

This hands-on role requires experience in B2B SaaS marketing, cybersecurity positioning, and demand generation. You’ll own content programs, SEO, social, and campaigns to drive growth in a fast-moving security startup.