Growth Marketing Analyst, Acceptance Solutions, Value-Added Services

Jobtailor; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

Jobtailor is seeking a regional growth marketing professional to lead partner and ABM initiatives, align with regional sales and product teams, and develop compelling customer stories and sales enablement assets.

The role focuses on analyzing marketing performance, adapting global campaigns for regional relevance, and leveraging AI tools to boost productivity and reporting across Asia Pacific. A strong cross-functional partner mindset is essential.

Qualifications

• 5-8 years of experience in marketing, preferably within B2B technology, SaaS, fintech, payments, or financial services.
• Bachelor’s degree in business, Economics, Finance, Marketing, Data Analytics, or related field.
• Experience supporting partner marketing, alliance marketing, channel marketing, ecosystem marketing, or joint go-to-market initiatives is highly desirable.
• Ability to work effectively with internal stakeholders and external partners across different organizations, markets, and cultures.
• Strong analytical and problem-solving skills.
• Ability to translate data into business recommendations for executive-level reporting.
• Familiarity with AI tools used in marketing workflows is an advantage.
• Experience with AI tools, CRM, marketing, and reporting platforms such as Microsoft Dynamics, Swoogo, ON24, Power BI, Tableau, or similar technologies.
• Proficiency in design tools such as Figma is a plus.
• Knowledge of pipeline management, account-based marketing, revenue attribution, and funnel analytics.
• Strong written and verbal communication skills.
• Strong storytelling and content development skills.
• Ability to manage multiple workstreams independently with strong attention to detail.
• Proficiency in using AI tools for research synthesis, brief writing, content drafting, data summarization, and ideation.
• Ability to work effectively in ambiguous environments and deliver results within tight timelines.

Responsibilities

• Support planning and execution of regional growth marketing programs, including executive engagement events, industry event activations, digital campaigns, account-based marketing initiatives, and partner programs.
• Support planning, coordination, and execution of joint go-to-market and co-marketing initiatives with strategic partners.
• Partner with regional sales and product teams to leverage partner channels, events, customer bases, and market presence.
• Support development of joint value propositions, customer stories, and sales enablement materials.
• Track and analyze partner marketing performance, including engagement, lead generation, pipeline contribution, and return on marketing investment.
• Develop region-specific collateral, event materials, sales enablement assets, thought leadership content, and executive presentation materials.
• Adapt global campaigns, content, RFPs, and sales materials for regional and sub-regional market relevance.
• Manage external agencies and collaborate with regional marketing teams on campaign and digital marketing assets.
• Track and report program performance against KPIs, including leads generated, pipeline influenced, event ROI, and campaign metrics.
• Coordinate marketing budget tracking, forecasting, and spend governance.
• Analyze marketing-sourced and marketing-influenced pipeline performance, conversion trends, and growth opportunities.
• Leverage AI-enabled tools to improve marketing productivity, research, reporting, and analytics workflows.
• Coordinate project milestones, stakeholder communications, approvals, and execution activities.
• Support quarterly business reviews, leadership presentations, annual planning, and strategic initiatives.
• Serve as operational connective tissue between regional growth marketing and central Campaigns, Demand Operations, and Product Marketing teams.
• Support preparation for business reviews, planning sessions, and stakeholder communications.

Skills

Partner Marketing

Account-Based Marketing

Marketing Performance Analysis

AI Tools Proficiency

B2B Technology Marketing

Education

Bachelor's degree in Business, Economics, Finance, Marketing, Data Analytics

Tools

Microsoft Dynamics

Swoogo

ON24

Power BI

Tableau

Figma

Job description

• Support planning and execution of regional growth marketing programs, including executive engagement events, industry event activations, digital campaigns, account-based marketing initiatives, and partner programs
• Support planning, coordination, and execution of joint go-to-market and co-marketing initiatives with strategic partners
• Partner with regional sales and product teams to leverage partner channels, events, customer bases, and market presence
• Support development of joint value propositions, customer stories, and sales enablement materials
• Track and analyze partner marketing performance, including engagement, lead generation, pipeline contribution, and return on marketing investment
• Develop region-specific collateral, event materials, sales enablement assets, thought leadership content, and executive presentation materials
• Adapt global campaigns, content, RFPs, and sales materials for regional and sub-regional market relevance
• Manage external agencies and collaborate with regional marketing teams on campaign and digital marketing assets
• Track and report program performance against KPIs, including leads generated, pipeline influenced, event ROI, and campaign metrics
• Coordinate marketing budget tracking, forecasting, and spend governance
• Analyze marketing-sourced and marketing-influenced pipeline performance, conversion trends, and growth opportunities
• Leverage AI-enabled tools to improve marketing productivity, research, reporting, and analytics workflows
• Coordinate project milestones, stakeholder communications, approvals, and execution activities
• Support quarterly business reviews, leadership presentations, annual planning, and strategic initiatives
• Serve as operational connective tissue between regional growth marketing and central Campaigns, Demand Operations, and Product Marketing teams
• Support preparation for business reviews, planning sessions, and stakeholder communications

Requirements

• 5-8 years of experience in marketing, preferably within B2B technology, SaaS, fintech, payments, or financial services
• Bachelor’s degree in business, Economics, Finance, Marketing, Data Analytics, or related field
• Experience supporting partner marketing, alliance marketing, channel marketing, ecosystem marketing, or joint go-to-market initiatives is highly desirable
• Ability to work effectively with internal stakeholders and external partners across different organizations, markets, and cultures
• Strong analytical and problem-solving skills
• Ability to translate data into business recommendations for executive-level reporting
• Familiarity with AI tools used in marketing workflows is an advantage
• Experience with AI tools, CRM, marketing, and reporting platforms such as Microsoft Dynamics, Swoogo, ON24, Power BI, Tableau, or similar technologies
• Proficiency in design tools such as Figma is a plus
• Knowledge of pipeline management, account-based marketing, revenue attribution, and funnel analytics
• Strong written and verbal communication skills
• Strong storytelling and content development skills
• Ability to manage multiple workstreams independently with strong attention to detail
• Proficiency in using AI tools for research synthesis, brief writing, content drafting, data summarization, and ideation
• Ability to work effectively in ambiguous environments and deliver results within tight timelines
• Comfort with global and regional time zone differences
• Ability to thrive in a multi-matrixed, fast-paced environment
• Ability to travel up to 5-10% across Asia Pacific as business needs require
• Ability to read Chinese or Japanese is a plus

Core Competencies

Demonstrates expertise in planning and executing regional growth marketing programs, including partner marketing and account-based marketing initiatives. Proficient in analyzing marketing performance metrics and leveraging AI tools to enhance marketing productivity and reporting.

Highest-signal resume keywords

• Partner Marketing
• Account-Based Marketing
• Marketing Performance Analysis
• AI Tools Proficiency
• B2B Technology Marketing

Hard Skills

• Marketing Strategy
• Data Analytics
• Content Development
• Pipeline Management
• Revenue Attribution

Soft Skills

• Analytical Skills
• Problem-Solving Skills
• Communication Skills
• Attention to Detail
• Adaptability

Industry Keywords

• B2B
• SaaS
• Fintech
• Payments
• Financial Services

Tools & Technologies

• Microsoft Dynamics
• Swoogo
• ON24
• Power BI
• Tableau
• Figma