Global Product Evangelist, Gaming Furniture

RAZER (ASIA-PACIFIC) PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

RAZER (ASIA-PACIFIC) PTE. LTD.

in Singapore seeks a Senior Product Evangelist, Lifestyle for the Furniture category to drive global product marketing and manage its Furniture portfolio, including gaming chairs and accessories, in collaboration with external brands. You will develop and execute go-to-market plans, own lifecycle management, and partner with internal teams to meet revenue targets, conduct competitive benchmarking, and guide creative strategy across packaging, web content,

Qualifications

• BA/BS degree in Business, Marketing or related field, or equivalent experience.
• 3-5 years of product management and marketing experience in consumer electronics; peripherals hardware highly preferred with gaming a big plus.
• Experience in developing and overseeing execution of marketing plans.
• Experience with consumer electronics sales channels: retail, direct, online and distribution.
• Able to write marketing copy and provide design direction on creative including digital marketing, web content and ads.
• Can work independently, prioritize, and handle multiple tasks and projects concurrently.
• Strong administrative, organizational, and communication skills including ability to successfully interact with executive management.
• Preferred experience in working in a Global company with multiple stakeholders across different countries and time zones.

Responsibilities

• Drive global product marketing and management for Razer's Furniture category, including gaming chairs and accessories, with external brands.
• Develop and execute go-to-market plans and business initiatives to achieve company objectives.
• Drive towards achieving the financial targets in line with the company's business objectives.
• Analyze financial information to ensure marketing campaigns meet expectations and to identify trends and growth opportunities.
• Own product lifecycle management for assigned portfolio, including launches and plans for discontinuations.
• Conduct competitive benchmarking and product comparisons.
• Develop comprehensive product launch plans for all new launches (promotions, launches, PR, events, influencer seedings, collateral, digital).
• Drive input into creative strategy of assigned products including packaging, advertising, web content and promotions.
• Manage relationships with partners and work closely with internal teams to develop and design product.
• Work with Head of Lifestyle Division to manage budget for the business category.
• Other duties as assigned.

Skills

Product management

Marketing

Go-to-market planning

Education

BA/BS in Business, Marketing or related field

Job description

RAZER (ASIA-PACIFIC) PTE. LTD.

in Singapore seeks a Senior Product Evangelist, Lifestyle for the Furniture category to drive global product marketing and manage its Furniture portfolio, including gaming chairs and accessories, in collaboration with external brands. You will develop and execute go-to-market plans, own lifecycle management, and partner with internal teams to meet revenue targets, conduct competitive benchmarking, and guide creative strategy across packaging, web content,