Global Brand Operations Leader: Scale Systems & Impact

VeSync; Singapore; On-site; SGD 220,000 - 320,000; Full time

Job summary

VeSync is seeking a Head of Global Brand Operations & Management to build the operating system behind its global brands. Over the next 12–18 months, you will establish scalable governance, infrastructure and processes enabling consistent brand execution across North America, Europe and Asia.

You will evolve Brand into a true business driver, translating our position “Unlock Everyday Wellness” into measurable experiences across markets, collaborating with cross-functional teams and leveraging

Qualifications

• 12+ years of experience in brand management, brand operations or related leadership roles.

Responsibilities

• Build Global Brand Governance: Define how Global, Regional and Category teams work together, balancing global consistency with local market flexibility.
• Build Brand Infrastructure: Develop scalable systems for brand standards, DAM, content asset management, templates and best-practice sharing.
• Drive Brand Consistency: Establish measurable review and quality standards across products, packaging, websites, Amazon listings and retail.
• Enable Global & Regional Teams: Provide tools, assets and operating mechanisms that help regional and category teams execute effectively and consistently.
• Build for the AI Era: Prepare brand and content infrastructure for emerging AI-driven discovery and shopping environments, including ChatGPT Shopping and Google AI experiences.

Skills

Brand governance

Global brand ops

Cross-functional leadership

Budget management

Data-driven thinking

English working language

Tools

DAM

Content CMS

Analytics tools

Job description

VeSync is seeking a Head of Global Brand Operations & Management to build the operating system behind its global brands. Over the next 12–18 months, you will establish scalable governance, infrastructure and processes enabling consistent brand execution across North America, Europe and Asia.

You will evolve Brand into a true business driver, translating our position “Unlock Everyday Wellness” into measurable experiences across markets, collaborating with cross-functional teams and leveraging