Company Overview
The client is a group of companies specializing in online sales through digital platforms like websites, apps, and social media, enabling 24/7 global reach and convenience for B2C, B2B, and C2C transactions.
Job Summary
This role involves managing online sales by overseeing e-commerce platforms, executing digital marketing strategies, optimizing product listings, analyzing sales data, and coordinating operations to drive revenue growth.
Responsibilities
- Manage e-commerce platforms and websites to ensure optimal functionality, user experience, and security
- Develop and execute digital marketing strategies including SEO, PPC, email marketing, and social media campaigns to increase traffic and sales
- Create and optimize product listings with accurate details, descriptions, images, and pricing to enhance product visibility and conversion
- Analyze website traffic, sales data, and KPIs using tools like Google Analytics and Excel to identify trends and inform strategic decisions
- Coordinate with logistics teams to manage inventory and ensure efficient order processing and fulfillment
- Enhance the online shopping experience by addressing customer inquiries and resolving service-related issues promptly
- Collaborate cross-functionally with product management and graphic teams to align marketing and operational efforts
- Manage multiple tasks effectively in a fast-paced environment to meet business objectives
Preferred competencies and qualifications
- Hands-on experience with e-commerce platforms and website management
- Proficiency in digital marketing tools such as Google Analytics and SEO software
- Experience with data analysis and reporting using Excel or pivot tables
- Strong written and verbal communication skills
- Ability to work collaboratively across teams and manage multiple priorities