PRIVATE FACIAL PLASTIC SURGERY, AESTHETIC & ENT PRACTICE SINGAPORE
Marketing, Sales & Clinic Coordinator
Full-time Patient conversion Clinic growth Marketing & referral development
Experience: Aesthetic / plastic-surgery practice, premium healthcare, luxury hospitality, medical concierge, high-end sales or another service-led environment is strongly preferred.
About the practice
We are a specialist private practice combining facial plastic surgery, non-surgical aesthetics and ENT care. We aim to deliver a premium patient experience from first enquiry through consultation, treatment, surgery and long-term follow-up.
We are building a responsive, commercially aware team that combines high clinical standards with excellent communication and personalised service.
Key responsibilities
Enquiries, sales & conversion
- Answer calls, WhatsApp, website, social-media and email enquiries promptly, warmly and professionally
- Understand the patient’s concerns, explain the consultation process clearly and convert suitable enquiries into booked consultations
- Follow up leads consistently and respectfully, including patients who enquired, consulted or postponed treatment
- After clinical consultation, help suitable patients progress through quotation, scheduling, logistics and booking for recommended surgical or non-surgical treatment
- Track lead source, response time, consultation conversion, treatment conversion, no-shows and lost leads so performance can improve
Patient journey & clinic coordination
- Coordinate consultations, procedures, aesthetic treatments, surgery dates, investigations, hospital bookings and follow-up
- Provide a responsive concierge-style experience and ensure questions are routed quickly to the appropriate clinical team member
- Maintain accurate CRM / clinic records so every enquiry and patient has a clear status, next action and responsible owner
- Prepare quotations, approved patient information and administrative documents accurately and consistently
- Assist with insurance enquiries, LOGs and pre-authorisations where relevant, and work closely with clinical staff on handovers
Marketing, referrals & clinic growth
Marketing & content execution
- Coordinate with the external marketing agency on briefs, content calendars, campaigns, approvals and follow-up
- Help produce marketing material, patient education, clinic updates, social-media posts and other patient-facing collateral
- Plan, record and coordinate short-form social-media videos, doctor videos and clinic content; basic editing skills are useful
- Organise approved photography, video assets, testimonials and before-and-after material with appropriate consent and confidentiality
- Monitor which channels and campaigns generate enquiries, consultations and bookings; use AI, Canva, CRM and content tools where useful
Referrals, retention & clinic growth
- Help raise the clinic’s profile and attract new patients through outreach, partnerships, events, content and disciplined follow-up
- Build professional relationships with physicians, aesthetic doctors and appropriate healthcare partners and establish reliable referral pathways
- Maintain referral-source records and ensure referred patients receive prompt, high-quality service and follow-up
- Improve retention by maintaining relationships after treatment and encouraging appropriate review, maintenance or future services when suitable
- Increase patient lifetime value through excellent service, continuity, relevant service awareness and repeat engagement - not inappropriate upselling; track repeat rate, referrals, conversion and revenue per patient
Requirements
Essential
- Excellent communication: confident, warm and persuasive by phone, WhatsApp, email and face-to-face
- Strong sales instinct: able to understand needs, build trust, handle questions and follow through to a clear next step
- Highly organised; able to manage many leads, patients, appointments and follow-ups without losing detail
- Proactive, resourceful and commercially aware, with a genuine go-getter mentality and strong accountability
- Comfortable working to measurable goals such as response time, consultation conversion, treatment conversion and retention
- Professional, discreet and digitally confident; able to learn CRM, clinic, messaging, social-media and productivity systems
Highly desirable
- Experience in aesthetics, plastic / facial plastic surgery, dermatology, cosmetic dentistry or elective private healthcare
- Experience in luxury hospitality, premium retail, concierge, relationship management or consultative sales
- Demonstrated success converting inbound enquiries into appointments, consultations, sales or bookings
- Experience coordinating with a marketing agency and producing social posts, marketing material and short-form videos
- Referral / business-development outreach to doctors, clinics, corporate partners or professional networks
- CRM, analytics, Canva, video editing, AI-enabled marketing tools, insurance / LOG experience or an additional local language are advantages
The qualities we value
Strong interpersonal skills.
Well-groomed and presentable. Ability to maintain a neat and professional appearance suitable for a client-facing environment.
Excellent customer-service mindset.Patient-focused
Builds trust quickly and communicates with warmth and confidence.
Commercial
Enjoys conversion, measurable results and contributing to growth.
Go-getter
Takes initiative, follows up and does not wait to be reminded.
Creative & adaptable
Moves comfortably between patients, sales, marketing and operations.
What we offer & how to apply
What we offer
- Working hours: Monday-Friday, 8.30am-5.30pm; Saturday, 8.30am-1.00pm. Saturday rostering may move to an alternate/rotating model as the team expands.
- An attractive remuneration package will be offered, commensurate with qualifications, relevant experience and demonstrated capabilities.
- A commercially important role with direct visibility of clinic growth and patient outcomes
- Opportunity to build expertise across aesthetics, facial plastic surgery, premium patient service, marketing and business development
- Direct access to decision-makers and the ability to shape campaigns, systems and patient-conversion workflows
We are an equal opportunity employer and consider qualified applicants on merit.