Brand & Planning Manager| Contract | Tanjong Pagar

recruit express pte ltd; Singapore; Sur place; SGD 71 000 - 85 000; Plein temps

Résumé du poste

Recruit Express Pte Ltd is seeking a Brand & Planning Manager on a contract basis in Tanjong Pagar. The role covers enterprise brand transformation, AI-driven marketing initiatives, and brand stewardship across international markets.

Start date is early December 2026 for a 10-month contract. Responsibilities include leading the brand platform rollout, engaging stakeholders globally, crafting strategic storytelling, and driving adoption of AI-enabled marketing workflows while maintaining high

Responsabilités

• Lead the rollout and adoption of the enterprise brand platform, corporate narrative and refreshed visual identity across business units and international markets.
• Engage internal stakeholders and global brand champions to drive organisation-wide adoption of brand standards.
• Develop strategic storytelling and communications to strengthen corporate brand positioning.
• Co-lead the Marketing & Communications AI taskforce and support the adoption of its roadmap.
• Identify practical generative AI applications to improve marketing workflows and team capabilities.
• Work with Technology and AI teams to implement responsible and scalable AI-enabled tools.
• Champion AI capability-building and upskilling across the marketing function.
• Provide strategic direction and quality assurance on brand applications and corporate identity.
• Establish and maintain brand standards, architecture, templates, toolkits and governance.
• Manage agency and partner relationships to ensure alignment with brand priorities.
• Support consistent brand experiences across physical and digital touchpoints.

Description du poste

Brand & Planning Manager | Contract | Tanjong Pagar

Location: Tanjong Pagar

Contract: Contract role, including maternity leave coverage

Start Date: Early December 2026 (10 months contract)

Working Hours: Monday to Friday, 9.00am-6.00pm

Salary: Around $7,000/month (depending on experience)

Enterprise Brand Transformation

• Lead the rollout and adoption of the enterprise brand platform, corporate narrative and refreshed visual identity.
• Build understanding, alignment and advocacy for the brand across business units and international markets.
• Engage internal stakeholders and global brand champions to drive organisation-wide adoption.
• Develop strategic storytelling and communications to strengthen corporate brand positioning.

AI-Driven Marketing

• Co-lead the Marketing & Communications AI taskforce and support the adoption of its roadmap.
• Identify practical generative AI applications to improve marketing workflows and team capabilities.
• Work with Technology and AI teams to implement responsible and scalable AI-enabled tools.
• Champion AI capability-building and upskilling across the marketing function.

Brand Stewardship & Experience

• Provide strategic direction and quality assurance on brand applications and corporate identity.
• Establish and maintain brand standards, architecture, templates, toolkits and governance.
• Manage agency and partner relationships to ensure alignment with brand priorities.
• Support consistent brand experiences across physical and digital touchpoints.