Brand Growth Strategist — Real Estate Tech

99 Group (99.co | Rumah123 | SRX); Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

99 Group is seeking a brand marketing professional to design and drive consumer growth across channels in Singapore. You will shape campaign messaging, create materials, and collaborate with sales and product teams to deliver integrated marketing programs.

With 2–3 years of brand management experience, you will analyze campaign performance, adapt strategies quickly, and help position the company as a market leader in real estate tech-driven solutions.

Qualifications

• Bachelor's degree in Marketing or related field.
• 2–3 years of brand management, marketing, or related experience.
• Experience across multiple marketing functions beyond social media.
• Ability to thrive in a fast-paced, dynamic environment and adapt quickly to changing priorities.
• Understanding of marketing analytics tools and platforms.
• Understanding of consumer behaviour relevant to the brand's target audience.

Responsibilities

• Develop and execute brand marketing & consumer growth strategies that align with company goals.
• Define campaign positioning, messaging, and value proposition.
• Campaign | Activity goals set up with focus on growth and targeted metrics.
• Preparation of marketing materials for the activity/campaign.
• Collaborate with internal teams for marketing activities and support sales/product teams with their needs from marketing team.
• Analyse campaign performance and make data-driven adjustments.
• Manage online/offline marketing activities which includes: webinars, trainings, seminars, exhibitions, brand activation and outreach activities.
• Identify strategic partnerships and negotiate contracts for mutual benefit.

Skills

Brand management

Marketing

Analytics tools

Cross-functional

Market research

Education

Bachelor's degree in Marketing

Master's degree preferred

Tools

Marketing analytics tools

Job description

99 Group is seeking a brand marketing professional to design and drive consumer growth across channels in Singapore. You will shape campaign messaging, create materials, and collaborate with sales and product teams to deliver integrated marketing programs.

With 2–3 years of brand management experience, you will analyze campaign performance, adapt strategies quickly, and help position the company as a market leader in real estate tech-driven solutions.