B2B Growth Architect – Fresh Produce & HORECA

Green Harvest Pte Ltd.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Green Harvest Pte Ltd is seeking a result-driven Sales & Business Development professional to open new B2B accounts across HORECA, food service, catering, supermarkets and retail in Singapore. The role focuses on building long-term relationships with buyers, chefs and purchasing teams to grow revenue.

You will prospect through calls, visits, referrals and events; present products, arrange samples, follow up quotations, negotiate and convert prospects into orders, and grow existing accounts with

Qualifications

• 3+ years' experience in Sales, Business Development or a customer-facing commercial role.
• Experience in HORECA, F&B, Food Service, FMCG, Fresh Produce, Supermarket or Retail is advantageous.
• Strong communication, negotiation, follow-up and relationship-building skills.
• Own vehicle preferred for customer and market visits.

Responsibilities

• Develop new B2B customers across HORECA, food service, catering, supermarkets and retail.
• Prospect through calls, customer visits, referrals, networking, market research and events.
• Build relationships with buyers, chefs, purchasing teams and key decision-makers.
• Present products, arrange samples/trials, follow up quotations, negotiate and convert prospects into orders.
• Grow existing accounts through repeat orders, additional SKUs and new sales opportunities.
• Maintain an active sales pipeline and track leads, quotations, trials and conversions.
• Support product launches, promotions, festive campaigns, sampling and customer engagement activities.
• Monitor competitor pricing, products, packaging, promotions, market trends and customer demand.
• Follow up campaign leads and product trials, turning customer interest into sales opportunities.

Skills

New customer acquisition

Prospecting

Account development

Relationship-building

Field sales

Tools

Excel/Google Sheets

Email

WhatsApp

Job description

Green Harvest Pte Ltd is seeking a result-driven Sales & Business Development professional to open new B2B accounts across HORECA, food service, catering, supermarkets and retail in Singapore. The role focuses on building long-term relationships with buyers, chefs and purchasing teams to grow revenue.

You will prospect through calls, visits, referrals and events; present products, arrange samples, follow up quotations, negotiate and convert prospects into orders, and grow existing accounts with