B2B Business Development Executive (Food Services) (ID: 712533)

PERSOL SINGAPORE PTE. LTD.; Singapore; On-site; SGD 50,000 - 90,000; Full time

Job summary

PERSOL SINGAPORE PTE. LTD. is seeking a B2B sales professional to grow new opportunities in Singapore's foodservice sector. You will build pipelines, coordinate samples, quotes, and proposals, and partner with R&D, supply chain, and marketing to assess feasibility and timelines.

Candidates with 2+ years in B2B sales, hunter mindset, and experience with QSR or distributors will thrive in this role, driving growth and delivering strong customer engagements.

Qualifications

• Minimum 2 years in B2B sales, ideally in foodservice, FMCG or frozen/chilled foods.
• Proven lead generation and opportunity conversion capability.
• Experience with QSR, distributors is preferred.
• Strong commercial sense and negotiation skills.
• Ability to coordinate with cross-functional teams including Sales, Supply Chain Management, Finance, and R&D.

Responsibilities

• Identify and cultivate new B2B opportunities within Singapore.
• Target sectors including QSR, foodservice, central kitchens, caterers, hotels, cafes, restaurants, airlines, and institutions.
• Build and maintain a robust pipeline with opportunity value, timelines and status.
• Coordinate samples, trials, quotations, and proposals with timely follow-ups.
• Collaborate with R&D, supply chain, and marketing to assess feasibility and timelines.
• Support bespoke product development and OEM opportunities as applicable.
• Manage both new and existing B2B accounts to enhance sales and engagement.
• Prepare business cases covering pricing, volume, margin, and launch needs.
• Provide insights on customer needs and product opportunities for portfolio development.

Skills

B2B sales

Hunter mindset

Lead generation

Negotiation

Cross-functional coordination

Foodservice experience

Job description

Responsibilities:

• Identify and cultivate new B2B opportunities within Singapore.

• Target sectors including QSR, foodservice, central kitchens, caterers, hotels, cafes, restaurants, airlines, and institutional clients.

• Build and maintain a robust pipeline, tracking opportunity value, timelines, and conversion status.

• Coordinate customer samples, product trials, quotations, and business proposals, ensuring timely follow-ups.

• Collaborate with various teams, including R&D, supply chain management, and marketing, to assess product feasibility and commercialisation timelines.

• Support bespoke product development and OEM opportunities as applicable.

• Manage both new and existing B2B accounts to enhance sales and customer engagement.

• Prepare comprehensive business case proposals encompassing pricing, volume, margin, operational needs, and launch schedules.

• Provide insights on customer needs and product opportunities related to portfolio development.

Requirements:

• Minimum of 2 years of experience in B2B sales, ideally within foodservice, FMCG, or frozen/chilled food sectors.

• Proven ability to generate leads and convert opportunities, demonstrating a strong hunter mindset.

• Previous experience with QSR, foodservice, or distributors is preferred.

• Strong commercial acumen and exceptional negotiation skills.

• Ability to effectively coordinate with cross-functional teams, including Sales, Supply Chain Management, Finance, and R&D.

EA License No.: 01C4394 (PERSOL SINGAPORE PTE LTD)