Assistant Product Marketing Manager, MX Tablets

Samsung Electronics America; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Samsung Electronics America seeks a results-driven Product Marketing Leader for Samsung Tablets in Singapore. You will own lifecycle, pricing, GTM plans and cross-functional collaboration to grow market share and profitability across channels.

Lead launches, analyze market trends, and align pricing with HQ/RHQ while maximizing sell-through and minimizing cannibalization through strong stakeholder communication.

Qualifications

• Degree holder with 5–7 years in Product Management/Marketing.
• Strong commercial sense and analytical mind.
• Team player with excellent communication and influencing skills.

Responsibilities

• Manage product life cycle, positioning, benchmarking and pricing.
• Lead GTM plans to increase market share and loyalty for Samsung Tablets.
• Plan roadmap and pricing strategy with HQ and communicate to stakeholders.
• Lead end-to-end GTM and launches with Sales, Marketing and Retail.
• Grow channel revenue while managing pricing and offers.
• Bridge HQ and RHQ to align product and pricing needs.
• Provide regular insights and forecasts to drive growth.

Skills

Commercial sense

Analytical mind

Communication skills

Team player

Influencing skills

Education

Bachelor's degree

Job description

Position Summary

This role is responsible for driving the market share, revenue targets and profits for Samsung Tablets.

Role and Responsibilities

Role Responsibilities:

• Manage product life cycle, product positioning, product benchmarking / comparison and pricing matters.
• This role will take the lead to drive Go-To-Market (GTM) plans and initiatives to increase Proud-To-Own and brand loyalty Analyze competitors, market trends and identify gaps to grow market share for Samsung Tablets
• Plan product roadmap, pricing strategy with HQ and communicate to all internal stakeholders and external customers.
• Plan and lead end to end go-to-market strategy and new product launches, working closely with Sales, Marketing and Retail Marketing team to execute plans
• Grow specific channel/account revenue whilst managing channel harmony (across all channels) for pricing/consumer offers and minimizing sales cannibalisation
• Bridge between HQ and RHQ to ensure product & pricing needs and requests are met.
• Must be a strong communicator.
• Work closely with Key Account Managers, Brand Marketing and SCM to drive sell out and execute co marketing campaigns with channel partners
• Detailed forecast management to support business growth while optimising inventory holding
• Provide regular management report with insights and recommendations to achieve business objectives and achieve sustainable growth.
• Seek out business opportunities for 3rd party partnerships to drive demand and visibility of Samsung Tablets.

Role Requirements

• Degree holder with at least 5-7 years of relevant working experience in Product Management/Marketing
• Have strong commercial sense and analytical mind
• Must be a team player and strong influencing skills
• Good communication and interpersonal skills
• Proficient with MS Power Point, Excel, and Word
• Excellent communication & collaboration skills

About Samsung Electronics

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at (https://news.samsung.com/global/).