Assistant Product Marketing Manager, MX Tablets

Samsung Southeast Asia & Oceania; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Samsung Southeast Asia & Oceania is seeking a Product Marketing Manager focused on Samsung Tablets. You will drive GTM plans, pricing, and lifecycle management while coordinating with HQ and regional teams.

You should have 5-7 years in product management/marketing, strong commercial sense, and excellent communication. This role offers a collaborative environment with sales, marketing, and retail teams across Asia.

Qualifications

• Degree holder with 5-7 years of relevant experience in product management/marketing.
• Strong commercial sense and analytical mind.
• Proficient with MS Office tools.

Responsibilities

• Drive GTM plans and initiatives to grow market share and loyalty for Samsung Tablets.
• Analyze competitors and market trends to identify growth opportunities.
• Plan product roadmap and pricing strategy with HQ; communicate to stakeholders.
• Lead end-to-end go-to-market launches with sales and marketing teams.
• Manage channel revenue and minimize cannibalisation while maintaining pricing harmony.
• Collaborate with HQ and RHQ to meet product and pricing needs; communicate effectively.
• Work with KAMs, Brand Marketing and SCM to drive sell-out and co-marketing campaigns.
• Provide regular forecasts and management reports to guide growth.
• Identify 3rd party partnerships to boost demand and visibility.

Skills

Product management

Market analysis

Go-To-Market planning

Strategic thinking

Communication

Cross-functional collaboration

Education

Bachelor's degree

Tools

MS PowerPoint

MS Excel

MS Word

Job description

Position Summary

This role is responsible for driving the market share, revenue targets and profits for Samsung Tablets.

Role And Responsibilities

• Manage product life cycle, product positioning, product benchmarking / comparison and pricing matters. This role will take the lead to drive Go-To-Market (GTM) plans and initiatives to increase Proud-To-Own and brand loyalty
• Analyze competitors, market trends and identify gaps to grow market share for Samsung Tablets
• Plan product roadmap, pricing strategy with HQ and communicate to all internal stakeholders and external customers.
• Plan and lead end to end go-to-market strategy and new product launches, working closely with Sales, Marketing and Retail Marketing team to execute plans
• Grow specific channel/account revenue whilst managing channel harmony (across all channels) for pricing/consumer offers and minimizing sales cannibalisation
• Bridge between HQ and RHQ to ensure product & pricing needs and requests are met. Must be a strong communicator.
• Work closely with Key Account Managers, Brand Marketing and SCM to drive sell out and execute co marketing campaigns with channel partners
• Detailed forecast management to support business growth while optimising inventory holding
• Provide regular management report with insights and recommendations to achieve business objectives and achieve sustainable growth
• Seek out business opportunities for 3rd party partnerships to drive demand and visibility of Samsung Tablets

Skills And Qualifications

• Degree holder with at least 5-7 years of relevant working experience in Product Management/Marketing
• Have strong commercial sense and analytical mind
• Must be a team player and strong influencing skills
• Good communication and interpersonal skills
• Proficient with MS Power Point, Excel, and Word
• Excellent communication & collaboration skills