APJ Channel Growth Marketing Manager

Veeam Software, Inc.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Benefits offered by this job

Vacation days

Private medical plan

Dental insurance

Wellbeing allowance

Life insurance

Learning & development

Job summary

Veeam Software, Inc. is seeking an APJ Channel Marketing Manager to develop and execute partner marketing strategies that accelerate partner-sourced pipeline, customer acquisition, partner activation, and revenue growth across Asia Pacific & Japan.

This role requires collaboration with Global Partner Marketing, APJ Channel Leadership, and Country Marketing teams to translate regional priorities into scalable, measurable go-to-market programs while ensuring alignment with global initiatives.

Qualifications

• 5-8+ years in channel marketing, partner marketing, field marketing, or alliance marketing.

Responsibilities

• Develop and execute APJ channel marketing strategy aligned to regional revenue goals.
• Build annual/quarterly plans for partner recruitment, activation, retention, SaaS adoption and expansion.
• Partner with APJ leadership to translate priorities into scalable marketing initiatives.
• Align regional plans with Global Partner Marketing programs while tailoring to local markets.
• Design and run partner-led demand generation campaigns and MDF/PMDF investments.
• Enable partners with campaigns, content, and tools; coordinate with channel teams.
• Measure campaigns and optimize ROI; deliver quarterly business reviews.

Skills

Channel marketing

Partner marketing

Demand generation

Budget management

Stakeholder management

Cross-cultural collaboration

Analytics

Job description

Veeam Software, Inc. is seeking an APJ Channel Marketing Manager to develop and execute partner marketing strategies that accelerate partner-sourced pipeline, customer acquisition, partner activation, and revenue growth across Asia Pacific & Japan.

This role requires collaboration with Global Partner Marketing, APJ Channel Leadership, and Country Marketing teams to translate regional priorities into scalable, measurable go-to-market programs while ensuring alignment with global initiatives.