APAC Loyalty & CX Lead (Assistant Manager)

Groupe Clarins; Singapore; Hybrid; SGD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible work arrangement

Attractive compensation and benefits

Job summary

Groupe Clarins seeks an Assistant Manager for Loyalty & Customer Experience to lead a best-in-class APAC loyalty ecosystem, optimizing program value and profitability. You will collaborate with global, regional, and local teams to implement regional playbooks and drive omnichannel loyalty initiatives.

With 5+ years in loyalty, CRM, and customer experience, you will translate insights into actions, monitor program KPIs, and support market implementations while aligning with regional and global

Qualifications

• Bachelor's degree in a business-related field with focus on customer experience.
• 5+ years of experience managing points-based loyalty programs.
• Experience in retail, beauty, luxury, FMCG, or consumer sectors, with regional/international exposure.

Responsibilities

• Drive continuous enhancement of Club Clarins loyalty program to improve acquisition, engagement, retention and profitability.
• Optimize tier structures, rewards, benefits, and program mechanics using insights and performance data.
• Establish and monitor KPIs to measure loyalty program effectiveness across APAC markets.
• Review market loyalty structures, reward catalogues, and gifting strategies to maximise member value while controlling costs.
• Assess and improve program mechanics (e.g., birthday rewards, milestone benefits, recycling initiatives).
• Partner with Regional Finance to monitor program P&L and drive sustainable profitability.
• Act as APAC loyalty subject matter expert; develop regional playbooks and governance guidelines.
• Design and deliver training with Analytics to improve market adoption of loyalty dashboards.
• Drive omnichannel loyalty initiatives across Retail, E-commerce, and third-party channels.
• Monitor industry trends and competitor programs to identify opportunities.

Skills

Loyalty program management

Data-driven decision making

CRM & loyalty analytics

Project management

Customer experience

Education

Bachelor's degree in Business/Marketing/Customer Experience

Tools

Qualtrics

CRM platforms

Job description

Groupe Clarins seeks an Assistant Manager for Loyalty & Customer Experience to lead a best-in-class APAC loyalty ecosystem, optimizing program value and profitability. You will collaborate with global, regional, and local teams to implement regional playbooks and drive omnichannel loyalty initiatives.

With 5+ years in loyalty, CRM, and customer experience, you will translate insights into actions, monitor program KPIs, and support market implementations while aligning with regional and global