APAC Local Product Experiences Lead

Meta; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

Meta seeks a Local Product Experiences Lead for APAC to shape positioning, launch, and adoption of Meta's apps across diverse APAC markets. You will lead product marketing managers and partner with global teams to ensure locally relevant experiences that drive adoption and growth.

The role requires 10+ years in product marketing, 3+ years of people management, and experience launching campaigns across APAC.

Qualifications

• 10+ years in product marketing or GTM in tech/consumer internet.
• 3+ years of people management, coaching and retention.
• Experience leading launches across multiple APAC markets.

Responsibilities

• Lead and develop APAC product marketing team.
• Develop Southeast Asia strategy and identify high-impact opportunities.
• Inform product roadmap using local consumer insights.
• Communicate market needs and performance to leadership.
• Build scalable localization playbooks for APAC markets.

Skills

Product marketing

Go-to-market

People management

Cross-market teams

Product launches

Stakeholder communication

Strategic partnership

AI tools integration

Tools

AI tools

Job description

Meta seeks a Local Product Experiences Lead for APAC to shape positioning, launch, and adoption of Meta's apps across diverse APAC markets. You will lead product marketing managers and partner with global teams to ensure locally relevant experiences that drive adoption and growth.

The role requires 10+ years in product marketing, 3+ years of people management, and experience launching campaigns across APAC.