Product Manager, XF APAC Products

FACEBOOK SINGAPORE PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Meta seeks an experienced Product Manager for the Cross-Functional APAC Products team to own commerce products, including creator monetization programs, Live Shopping, and brand–retailer advertising solutions in APAC and globally. You will shape vision, roadmaps, and partner with business teams to land scalable outcomes.

You will lead engineers, designers, and data scientists, base decisions on data and market trends, and promote ethical AI practices while driving adoption and revenue growth

Qualifications

• 8+ years in product management or related field.
• 2+ years in building commerce, ads, or creator monetization products.
• Bachelor's degree in CS/Engineering/Analytics or related field.
• Experience aligning with cross-functional teams to drive vision and milestones.
• Experience turning requirements into product solutions.
• Experience analyzing large data sets to guide decisions.
• Strong presentation and communications skills.
• Proven leadership, organizational and execution skills.

Responsibilities

• Identify significant opportunities across our commerce products portfolio and drive product vision, strategies and roadmaps.
• Lead and motivate a team of engineers and other cross-functional representatives, maintaining team health.
• Incorporate data, research and market analysis to inform product strategies and roadmaps that scale globally.
• Understand Meta's strategic and competitive position to deliver products aligned with our mission.
• Identify and implement process improvements to increase team velocity.
• Promote AI-native, agile, iterative experimentation.
• Collaborate with engineers, designers, and data scientists to deliver impactful products.

Skills

Product management

Data analysis

Stakeholder management

Cross-functional leadership

Public speaking

AI familiarity

Education

Bachelor's degree in CS/Engineering/Analytics

Job description

The Cross-Functional APAC Products team's mission is to harness emerging trends originating in APAC, monetize, and bring relevant solutions to other parts of the world. We define new models of building, launching, and scaling commercial solutions leveraging close proximity to markets and strong partnerships with our business teams. This role will focus on our commerce products portfolio spanning creator monetization programs, Live Shopping experiences, and brand-retailer advertising solutions to drive adoption and revenue growth across key APAC markets. We are looking for an experienced Product Manager with a track record in working across many cross-functional stakeholder groups as well as product areas. This individual will need to be self-driven, have a passion for the unique markets in the APAC region, and maintain effective relationships across key teams across Meta.

Responsibilities

• Is the primary driver for identifying significant opportunities across our commerce products portfolio, and driving product vision, strategies and roadmaps in the context of broader organizational strategies and goals
• Leads and motivates a team of engineers and other cross-functional representatives, and maintains team health
• Incorporate data, research and market analysis - with a focus on APAC-originated trends to inform product strategies and roadmaps that can scale globally
• Understand Meta's strategic and competitive position in commerce and creator monetization to deliver products that are aligned with our mission and competitive in the industry
• Identify and implement process improvements to increase team velocity, adapting approaches as product and market conditions change
• Incorporate data, research and market analysis-with a focus on APAC-originated trends - to inform product strategies and roadmaps that can scale globally
• Comfort with AI-native ways of working and a mindset for agile, iterative experimentation
• Understand Meta's strategic and competitive position in commerce and creator monetization to deliver products that are aligned with our mission and recognized best in the industry
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Experience leading and motivating cross-functional teams including engineers, designers, and data scientists

Minimum Qualifications

• 8+ years of experience in product management or a related field such as commerce, advertising, or technology
• 2+ years of experience in building commerce, ads, or creator monetization products
• A Bachelor's degree (or foreign degree equivalent) in Computer Science, Engineering, Information Systems, Analytics, Mathematics, Physics, Applied Sciences, or a related field
• Experience working in a technical environment with a broad, cross functional team to drive product vision, define product requirements, coordinate resources from other groups (design, legal, etc.), and guide the team through key milestones
• Experience in gathering requirements across diverse areas and users, and converting and developing them into a product solution
• Experience in analyzing complex, large-scale data sets and making decisions based on data
• Experience delivering technical presentations, and a proven track record of effective communications skills
• Displaying leadership, organizational and execution skills

Preferred Qualifications

• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Familiarity and/or experience building within commerce, creator economy, or advertising partnership ecosystems
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.