APAC Growth Marketing Lead

Jumio; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Jumio in Singapore is seeking a resourceful B2B enterprise software marketer to lead APAC marketing strategy, coordinating with the global team in the U.S. You will own GTM plans, launch in new markets, and drive partner and alliance marketing.

The role requires building localized content, managing regional events, and delivering measurable pipeline. You will work with AE/BDR teams, use Salesforce analytics, and travel across APAC as needed.

Qualifications

• Proven track record in scaling growth and brand visibility for B2B software.
• Experience building APAC go-to-market strategies from scratch.
• Strong data-driven approach with ROI focus.

Responsibilities

• Own and execute APAC marketing strategy aligned with global team.
• Lead APAC GTM launches in new markets across SEA, N Asia, Australia, and Japan.
• Plan regional events and manage the regional marketing budget.
• Develop localized content and customer stories for APAC.
• Track campaigns and report ROI using Salesforce and analytics tools.
• Collaborate with AE and BDR teams to design ICP campaigns.

Skills

Growth marketing

Brand awareness

ABM (account-based marketing)

APAC marketer

Data-driven marketing

Education

Bachelor's degree preferred

Job description

Jumio in Singapore is seeking a resourceful B2B enterprise software marketer to lead APAC marketing strategy, coordinating with the global team in the U.S. You will own GTM plans, launch in new markets, and drive partner and alliance marketing.

The role requires building localized content, managing regional events, and delivering measurable pipeline. You will work with AE/BDR teams, use Salesforce analytics, and travel across APAC as needed.