APAC Growth Marketing Lead

JOOLA; Singapore; On-site; SGD 78,000 - 100,000; Full time

Job summary

JOOLA is seeking an APAC Marketing Manager on a six-month contract based in Singapore to deliver regional marketing priorities across multiple APAC markets. You will coordinate campaigns, product launches, digital marketing, influencer partnerships, retail activations and events with local teams and partners to ensure timely, consistent execution.

The role requires 5–8 years in integrated marketing, regional campaigns and strong project management, digital marketing and stakeholder skills in a

Qualifications

• 5-8 years of experience in integrated marketing, campaign management or regional marketing.
• Experience managing campaigns across multiple channels and stakeholders.
• Regional or multi-market experience, preferably within APAC.
• Experience within sports, consumer goods, lifestyle or other fast-paced consumer brands is an advantage.
• Strong understanding of digital marketing, influencer marketing, retail activation and e-commerce.
• Strong project management skills with the ability to manage multiple priorities simultaneously.
• Ability to translate strategy into clear and effective execution.
• Strong communication and stakeholder management skills.
• Highly organized, proactive and detail-oriented.
• Comfortable working in a fast-paced, entrepreneurial and evolving environment.

Responsibilities

• Translate regional marketing priorities into clear and actionable campaign plans.
• Support the development of go-to-market strategies, campaign roadmaps and launch plans.
• Manage campaigns and product launches from briefing through execution.
• Coordinate timelines, deliverables and stakeholders to ensure strong launch readiness.
• Identify potential challenges early and proactively drive solutions.
• Coordinate marketing initiatives across APAC markets to ensure alignment and consistency.
• Work closely with local teams and partners to adapt regional campaigns for local relevance.
• Support markets with the resources, assets and guidance required for successful execution.
• Encourage collaboration and sharing of best practices across the region.
• Develop campaign toolkits, briefs and marketing materials to support local execution.
• Coordinate campaign assets, messaging and rollout timelines across markets.
• Work closely with creative teams, agencies and other partners to deliver high-quality marketing materials.
• Continuously improve marketing processes and ways of working based on campaign learnings.
• Support the execution of digital and e-commerce marketing initiatives across the region.
• Coordinate influencer and KOL campaigns, including seeding, briefing and deliverables.
• Support regional and local events with campaign assets, communications and promotional plans.
• Ensure marketing activities are aligned with overall campaign objectives and brand standards.
• Track campaign progress and execution across markets.
• Review campaign performance and identify opportunities to improve future initiatives.
• Consolidate key learnings and market feedback to support regional marketing planning.
• Maintain strong visibility of priorities, timelines and deliverables across multiple projects.

Skills

Integrated marketing

Campaign management

APAC experience

Digital marketing

Influencer marketing

Project management

Stakeholder management

Communication

Organized/detail-oriented

Entrepreneurial mindset

Job description

JOOLA is seeking an APAC Marketing Manager on a six-month contract based in Singapore to deliver regional marketing priorities across multiple APAC markets. You will coordinate campaigns, product launches, digital marketing, influencer partnerships, retail activations and events with local teams and partners to ensure timely, consistent execution.

The role requires 5–8 years in integrated marketing, regional campaigns and strong project management, digital marketing and stakeholder skills in a