APAC Franchise Growth Manager

Hersing Culinary Pte Ltd; Singapore; On-site; SGD 60,000 - 110,000; Full time

Job summary

Hersing Culinary Pte Ltd is seeking a Franchise Manager to oversee franchise operations, support growth, and ensure consistent brand standards across outlets. The role focuses on identifying and developing new franchise opportunities, particularly across the Asia Pacific region.

You will work with franchisees, suppliers and internal teams to drive performance, provide training, and ensure compliance with SOPs and brand guidelines. Willingness to travel and manage partnerships is essential.

Qualifications

• Minimum relevant experience in F&B operations, franchise management or business development.
• Experience with international or regional F&B franchising is preferred.
• Strong communication and negotiation skills.
• Ability to manage multiple priorities and work independently.

Responsibilities

• Oversee franchise outlets to ensure compliance with policies, SOPs and brand standards.
• Monitor franchisee performance, sales and profitability to drive growth.
• Identify and develop potential franchise partners and support site setup.
• Provide ongoing operational guidance and training to franchisees.
• Collaborate with marketing on promotions and materials.
• Travel overseas for franchise development and audits when required.
• Manage franchise agreements and trademark registration.

Skills

Franchise management

Business development

Strategic planning

Relationship management

Tools

CRM systems

Microsoft Office

Job description

Hersing Culinary Pte Ltd is seeking a Franchise Manager to oversee franchise operations, support growth, and ensure consistent brand standards across outlets. The role focuses on identifying and developing new franchise opportunities, particularly across the Asia Pacific region.

You will work with franchisees, suppliers and internal teams to drive performance, provide training, and ensure compliance with SOPs and brand guidelines. Willingness to travel and manage partnerships is essential.