APAC Content Strategy Lead - AI, Social & Storytelling

adyen singapore pte. ltd.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Adyen is seeking a strategic, hands-on Senior Content Manager to own and evolve Adyen’s editorial voice across APAC; define how Adyen’s story is told in one of fintech's most dynamic landscapes.

You will set the standard for how content drives business impact, manage end-to-end content creation including video, and partner with marketing, product, and agencies to ensure measured growth.

Qualifications

• 8+ years in content marketing, editorial or strategic copywriting.
• Strategic mindset linking content to business outcomes.
• AI fluency to scale output while preserving quality.
• LinkedIn expertise for authority and engagement.
• Video storytelling experience for short-form formats.
• Media ecosystem fluency across platforms.
• Master storyteller with strong editorial judgment.
• Audience-centric, understanding merchant pain points.
• Strong owner and collaborator in fast-paced teams.
• Willing to travel domestically and internationally.

Skills

Content marketing

Strategic thinking

AI fluency

LinkedIn expertise

Video storytelling

Media ecosystem fluency

Master storyteller

Audience insights

Project ownership

Operational excellence

Job description

Adyen is seeking a strategic, hands-on Senior Content Manager to own and evolve Adyen’s editorial voice across APAC; define how Adyen’s story is told in one of fintech's most dynamic landscapes.

You will set the standard for how content drives business impact, manage end-to-end content creation including video, and partner with marketing, product, and agencies to ensure measured growth.