APAC Brand & Content Creative Director, Remote

MASH

Singapore

Hybrid

SGD 120,000 - 180,000

Full time

9 days ago
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Job summary

MASH in APAC is seeking a Creative Director (Brand & Content) to lead the creative and content direction for a global hospitality leader, working remotely or in a hybrid setup across APAC. You will shape stories, messaging and production approaches across campaigns, always-on content, creators and influencers.

You bring senior experience in creative direction, content strategy and brand storytelling, with a strong portfolio across formats.

Qualifications

  • Significant senior experience across creative direction, content strategy and brand storytelling.
  • Portfolio demonstrating strong ideas across multiple formats.
  • Ability to translate strategic direction into emotionally relatable creative.
  • Experience with social, creator/influencer and production workflows.
  • Ability to present and sell ideas to senior clients.
  • Experience in fashion, sport, luxury, beauty, lifestyle or premium brands preferred.

Responsibilities

  • Lead the creative and content vision across APAC.
  • Translate strategic direction into distinctive creative territories and messaging.
  • Develop APAC-first messaging framework localizable across priority markets.
  • Oversee campaigns and production plans with cross-functional teams.
  • Guide designers, writers, creators and agency partners to a clear vision.
  • Travel as required for key moments.

Skills

Creative direction
Content strategy
Brand storytelling
Art direction
Copywriting
Client presentations
Strategy translation

Job description

MASH in APAC is seeking a Creative Director (Brand & Content) to lead the creative and content direction for a global hospitality leader, working remotely or in a hybrid setup across APAC. You will shape stories, messaging and production approaches across campaigns, always-on content, creators and influencers.

You bring senior experience in creative direction, content strategy and brand storytelling, with a strong portfolio across formats.

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