Technical Performance Marketing Specialist

OBH Nordica Group; Sundbybergs kommun; Hybrid; SEK 614,000 - 725,000; Full time

Benefits offered by this job

Hybrid work model

Office in Sundbyberg

Collective agreement

Job summary

OBH Nordica Group is seeking a Technical Performance Marketing Specialist to join the IT Business Solution team at the Nordic HQ in Sundbyberg, Stockholm. You will drive Google Shopping and Performance Max, scale Meta as a sales channel, and create repeatable playbooks while coaching E-Store Managers.

The role requires 5+ years in performance marketing, strong analytics, and fluency in Swedish and English. Hybrid work is offered, with a central Sundbyberg office and collaboration across Nordics.

Qualifications

• 5+ years of hands-on performance marketing and e-commerce experience.
• Strong technical expertise in Google Ads, Meta Ads, and product feed optimization.
• Solid understanding of tracking, attribution, conversion data, and e-commerce metrics.
• Analytical and quantitative skills with ability to translate data into improvements.
• Commercial experience in e-commerce or international markets; entrepreneurial mindset.
• Ability to communicate technical insights clearly to stakeholders; fluent Swedish & English.

Responsibilities

• Own and optimize Google Shopping and Performance Max.
• Grow Meta into a scalable sales channel.
• Turn best practices into playbooks and frameworks.
• Coach and enable our E-Store Managers.
• Continuously improve performance, processes, and results.
• Think of yourself as part specialist, part coach, part builder.

Skills

Performance marketing

E-commerce

Google Ads

Meta Ads

Product feed optimization

Tracking & attribution

Analytical

Data-driven decisions

Communication

Swedish

English

Tools

Google Ads

Meta Ads

Job description

Tefal - OBH Nordica Group / Groupe SEB Nordic is a subsidiary of Groupe SEB International, global leader in the manufacturing of small domestic appliances, cookware and professional coffee machines. Groupe SEB is present in 150 countries with >30,000 employees. Its turnover has multiplied ten-fold since its first listing on the stock market in 1975 and two-fold over the last 10 years (turnover 2025: 8,2 bn€).

Groupe SEB Nordic develops, distributes, and sells innovative and exciting products under the brand names OBH Nordica, Tefal, Emsa, WMF, Krups, and Lagostina. Groupe SEB Nordic’s turnover amounts to approximately 800 million SEK and has about 140 employees based across Nordics. We have our Nordic headquarters in central Sundbyberg outside Stockholm and sales offices in Oslo, Copenhagen and Helsinki. In addition we have our Nordic Retail team working on the floor in our 5 stores across Nordics in direct contact with our customers.

We are looking for a TECHNICAL PERFORMANCE MARKETING SPECIALIST to join our IT Business Solution team at our Nordic Headquarter in Sundbyberg, Stockholm.

Help us build the future of e-commerce growth

Do you get excited about improving Google Shopping performance, testing new ideas in Meta, and turning marketing know-how into repeatable success?

What you’ll do

You won't just run campaigns.

You'll help us build the way we work.

Your mission is to:

• Own and optimize Google Shopping and Performance Max
• Grow Meta into a scalable sales channel
• Turn best practices into playbooks and frameworks
• Coach and enable our E-Store Managers
• Continuously improve performance, processes, and results
• Think of yourself as part specialist, part coach, part builder.

What we’re looking for

You are someone who has:

• 5+ years of hands-on experience within performance marketing and e-commerce.
• Strong technical expertise in Google Ads, Meta Ads and product feed optimization.
• Solid understanding of tracking, attribution, conversion data, campaign structures, and e-commerce performance metrics
• Strong analytical and quantitative skills, with the ability to identify opportunities and translate data into actionable improvements
• Experience testing, optimizing, and scaling paid media activities with a focus on profitable growth
• Experience working in a commercial environment, ideally within e-commerce or international experience.
• An entrepreneurial and agile mindset, comfortable taking ownership and solving problems hands-on.
• Ability to communicate technical and performance insights clearly to different stakeholders, supported by strong presentation skills
• Fluency in Swedish and English

You’ll thrive here if…

• You prefer building things over managing agencies
• You enjoy solving problems with data
• You like helping colleagues become better at what they do
• You get motivated by measurable business impact
• You want to work with technically strong colleagues who speak your language
• you're still close enough to the platforms that you're happy rolling up your sleeves and doing the work yourself

What makes this role different?

Most performance marketing roles focus on campaigns.

This one focuses on capability.

We're creating an internal center of excellence for performance marketing, and you'll play a key role in making that happen. You'll have the freedom to influence tools, processes, governance, training, and optimization while directly impacting business growth.

What do we offer:

Monthly base salary 55-65K SEK (depending on qualifications and organizational fit) + bonus and other attractive benefits.

We have a collective agreement in place; between the Swedish Trade Federation (Svensk Handel), Unionen and the Swedish University Graduate Unions (Akademikerförbunden).

We work in a great, newly refurbished office in central Sundbyberg, and we also offer a ‘hybrid’ model, allowing you to work from home up to two days per week.

This role is based in Sundbyberg, Stockholm.