Strategic Area Sales Manager - Central & Northern Sweden

VAK Group; Stockholms kommun; Hybrid; SEK 650,000 - 900,000; Full time

Job summary

The VAK Group, a leading Nordic manufacturer of heavy-duty transport equipment, seeks an Area Sales Manager based in Sweden to drive growth in Central and Northern Sweden. You will identify opportunities, win new customers and nurture long-term relationships, reporting to the Sales Director Scandinavia.

You will operate close to the market with a hunter mindset, translating customer needs into commercial solutions, and collaborating across functions to deliver value.

Qualifications

• Experience from B2B sales in technical or industrial environments.
• Proven track record of achieving sales targets and driving growth.
• Experience managing full sales cycle from prospecting to closing and follow-up.
• Fluency in Swedish and English, written and spoken.
• Willingness to travel within the assigned region.
• Experience from heavy transport or related industries is advantageous.

Responsibilities

• Drive sales of VAK's products and services in Central and Northern Sweden, focusing on new business opportunities, customer relationships and profitability.
• Plan and execute sales activities, including prospecting, customer visits, fairs and events, while identifying market opportunities and developing tailored, value-creating solutions.
• Build and maintain strong relationships with key customers and partners, negotiating commercial agreements that ensure competitiveness and profitability.
• Contribute to sales strategy, planning and budgeting, monitoring sales performance, KPIs and market trends to identify opportunities for growth.
• Identify opportunities for new product introductions and service development, working closely with internal stakeholders to ensure strong customer delivery and alignment with business objectives.
• Drive a more structured and proactive sales approach by developing sales processes and coordinating cross-functional initiatives.

Skills

B2B sales experience

Full sales cycle

Fluency in Swedish and English

Willingness to travel

Job description

The VAK Group, a leading Nordic manufacturer of heavy-duty transport equipment, seeks an Area Sales Manager based in Sweden to drive growth in Central and Northern Sweden. You will identify opportunities, win new customers and nurture long-term relationships, reporting to the Sales Director Scandinavia.

You will operate close to the market with a hunter mindset, translating customer needs into commercial solutions, and collaborating across functions to deliver value.