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PayFast is seeking a Content Strategist to lead planning, development, and execution of content across digital platforms. You will shape the brand voice, craft compelling narratives, and partner with marketing, product, and design to inform, engage, and convert.
You will drive content strategy, ensure consistency in tone, and optimize user journeys through testing and feedback, while addressing inquiries and guiding cross-functional partners.
At PayFast, we’re looking for a creative and data-driven Content Strategist to lead the planning, development, and execution of content across digital platforms. In this role, you’ll shape the voice of our brand, craft compelling narratives, and align content efforts with business goals. You’ll collaborate with marketing, product, and design teams to deliver messaging that informs, engages, and converts.
As a Content Strategist at PayFast, you’ll lead the development of clear, engaging, and purpose-driven content across all digital channels. You’ll collaborate with cross-functional teams to align content with business goals and brand voice.
We’re looking for someone with at least 3 years of experience in content strategy, digital marketing, or copywriting. Strong writing, editing, and storytelling skills are essential, along with a strategic mindset that balances creativity and performance.