Performance Content Specialist

RevolutionRace; Borås kommun; Hybrid; SEK 502,200 - 613,800; Full time

Benefits offered by this job

5,000 SEK wellness allowance

Exclusive staff discounts

Gym perks

Job summary

RevolutionRace is looking for a Performance Content Specialist to develop and refine paid social content. This role requires strong experience in content performance, A/B testing, and data analysis, along with the ability to collaborate across teams. If you have a passion for creating impactful content and thrive through data insights, this could be the perfect opportunity for you. Join a fast-growing outdoor brand with a mission to make nature accessible for everyone.

Qualifications

• Strong experience working with paid social content and performance marketing.
• Proven ability to run A/B tests and creative experiments.
• Experience analysing Meta and TikTok performance data.
• Solid understanding of naming conventions and structured testing frameworks.
• Hands-on editing skills highly meriting.
• Experience working with creators, UGC, and influencer content.
• Comfortable briefing and collaborating with multiple stakeholders.
• Fluent in English and Swedish.

Responsibilities

• Own and iterate paid social content across platforms.
• Drive A/B testing and creative experiments end-to-end, from hypothesis to execution to analysis.
• Deep dive into naming conventions to structure, track, and unlock scalable insights.
• Analyse performance metrics and translate findings into clear, actionable steps.
• Brief and guide internal teams and external UGC agencies to improve output quality.
• Identify how to effectively leverage influencers in paid social.
• Continuously test formats, hooks, messaging, and creative angles.
• Edit and adapt existing content for new variations.

Skills

Content performance in paid social

A/B testing

Collaborative skills

Data analysis

Hands-on editing

Fluent in English and Swedish

Job description

At RevolutionRace, we’re shaking up the outdoor industry with colorful, innovative, and durable outdoor clothing and gear that are just as affordable as they are high-performing!

Join the adventure! We’re looking for a Performance Content Specialist to own and evolve our paid social content, someone who's as comfortable reading data as they are creating content scripts, hooks and briefs.

About the role

You’ll sit within our Performance team, focused entirely on paid social content. You’ll use data as a creative tool, diving into naming conventions, structuring tests, and turning insights into clear, actionable improvements. As a key stakeholder and brief owner, you’ll work closely with internal teams and external UGC agencies to keep content aligned with performance goals.

This is a hands‑on role for someone who thrives at the intersection of content, data, and creativity, and who wants to make a real, measurable impact.

Tasks & key responsibilities

• Own and iterate paid social content across platforms
• Drive A/B testing and creative experiments end-to-end, from hypothesis to execution to analysis
• Deep dive into naming conventions to structure, track, and unlock scalable insights
• Analyse performance (CTR, hooks, retention, CPA signals) and translate findings into clear, actionable next steps
• Brief and guide internal teams, and external UGC agencies to improve output quality and performance
• Identify how to most effectively leverage influencers and ambassadors in paid social
• Continuously test formats, hooks, messaging, and creative angles
• Edit and adapt existing content to quickly produce new variations (CTAs, hooks, formats)

Personal qualities

• Passionate about content performance within paid social
• Deeply engaged with native content, daily user of Instagram and TikTok is a given
• Understands why content converts, not just how it looks
• Can translate data into creative insights and clear actions
• Comfortable getting things done, not just strategizing
• Strong collaborator who thrives working across teams
• Takes ownership and drives projects from start to finish

Qualifications & experience

• Strong experience working with paid social content and performance marketing
• Proven ability to run A/B tests and creative experiments
• Experience analysing Meta and TikTok performance data
• Solid understanding of naming conventions and structured testing frameworks
• Hands‑on editing skills highly meriting
• Experience working with creators, UGC, and influencer content
• Comfortable briefing and collaborating with multiple stakeholders
• Fluent in English and Swedish

Perks of joining us

At RevolutionRace, it’s not just about work, it’s about building something amazing together. A place where creativity thrives, wins are celebrated, and having fun is just part of the process.

Enjoy exclusive staff discounts, a 5,000 SEK wellness allowance, and gym perks. Beyond work, there’s plenty to explore, AWs, outdoor activities, or social clubs like running, climbing, and DIY creativity. Because life at RVRC is about more than just work!

About RevolutionRace

RevolutionRace is a fast‑growing outdoor brand creating multifunctional outdoor clothing, shoes, backpacks, and accessories for everyone who loves the outdoors. Our mission? To make nature accessible for everyone with colorful, high‑performance outdoor gear that’s both premium in quality and fair in price.

With a digital‑first approach, we reach customers in 40+ countries through 19 unique online stores. Founded in 2013 and listed on Nasdaq Stockholm since 2021, we’re a passionate team of 150+ with our HQ in Borås and an office in Stockholm, constantly pushing boundaries with our customers at the core of everything we do.

Read more about us at www.revolutionrace.com.

Employment: Permanent position with an initial 6‑month probationary period

Start date: As soon as possible

Extent: 100%

Location: Borås or Stockholm, Sweden