Display & Online Video Growth Lead

Strawberry; Stockholms kommun; Hybrid; SEK 520,000 - 760,000; Full time

Benefits offered by this job

Staff discounts

Friends & family rates

Social events

Job summary

Strawberry is seeking a Digital Specialist – Display and Online Video to drive bookings and revenue across 250+ hotels in the Nordics, with focus on Sweden and Norway. You will own end-to-end channel optimization, strategy, budget, media buying, and performance reporting.

You will collaborate with commercial, revenue management, and content teams to ensure display investments align with business priorities and deliver measurable commercial outcomes.

Qualifications

• 5+ years of experience in digital media and campaign management, connecting media performance to business results (revenue, ROAS).
• Hands-on experience running programmatic display and online video campaigns on DV360, The Trade Desk, YouTube Ads or similar DSPs.
• Hands-on ad operations experience: trafficking, setup, QA, troubleshooting; knowledge of dynamic creative.
• Comfortable owning budgets end-to-end: allocation, pacing, optimization; negotiate with partners.
• Strong understanding of audience strategy, retargeting, frequency, viewability and brand safety.
• Solid understanding of attribution and incrementality; able to build a clear business case for media investment.
• Curious and proactive by nature.

Responsibilities

• Plan, launch, and optimize programmatic display and online video campaigns to drive bookings and incremental revenue.
• Manage display retargeting and maximize incremental value.
• Own budget allocation, media buying, pacing, and optimization across campaigns and platforms.
• Drive initiatives, spot opportunities, challenge status quo, and translate insights into actions.
• Collaborate with programmatic buying, audience targeting, and brand safety teams across the ecosystem.
• Translate performance data into commercial recommendations for leadership.
• Manage day-to-day contact with DSPs and media partners to negotiate placements and access.
• Stay ahead of platform updates and measurement changes; assess commercial relevance for the portfolio.
• Navigate multi-branded hotel ecosystem to ensure budget delivers maximum commercial value.

Skills

Programmatic campaigns

DV360

The Trade Desk

YouTube Ads

Audience targeting

Retargeting

Budget management

Media quality

Tools

DV360

The Trade Desk

YouTube Ads

Job description

Strawberry is seeking a Digital Specialist – Display and Online Video to drive bookings and revenue across 250+ hotels in the Nordics, with focus on Sweden and Norway. You will own end-to-end channel optimization, strategy, budget, media buying, and performance reporting.

You will collaborate with commercial, revenue management, and content teams to ensure display investments align with business priorities and deliver measurable commercial outcomes.