Community & Content Lead — Gaming Creator Ecosystem

Tobii AB

Danderyds kommun

On-site

SEK 550,000 - 750,000

Full time

14 days+

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Job summary

Tobii AB is seeking a hands-on Community & Content Lead for Tobii Gaming to own the social presence, creator ecosystem and community engagement. You will build relationships with gamers, creators and ambassadors, publish content across formats, and drive growth through insights and performance metrics.

This role blends strategic thinking with hands-on execution and requires strong English communication and a passion for gaming communities.

Qualifications

Experience building and growing engaged gaming communities across social platforms.
Experience creating digital content across formats such as social posts and short‑form video.
Experience working with creators, influencers or ambassador programs.
Ability to combine strategic thinking with hands‑on execution, using insights and data to continuously improve engagement and growth.
Strong communication skills and native‑level English.

Responsibilities

Own and execute Tobii Gaming’s community and social media strategy across key platforms, building engagement and strong relationships with gamers, creators and ambassadors.
Create and publish content across formats and channels, bringing product launches, campaigns, gaming trends and community moments to life.
Identify trends, conversations and opportunities within gaming communities and turn them into impactful initiatives.
Develop and manage the ambassador and influencer programs, including creator relationships, activations and performance tracking.
Collaborate closely with product, partner marketing and ecommerce teams to drive awareness, engagement and growth.
Use community insights, data and performance metrics to continuously improve content, communication and future opportunities.