Area Sales Manager Denmark & Finland

Beyondo AB; Malmö kommun; On-site; SEK 558,000 - 670,000; Full time

Benefits offered by this job

Company car

Occupational pension

25 days annual holiday

Performance bonus

Job summary

Beyondo AB is seeking an Area Sales Manager to lead sales in Denmark and Finland from the Malmö area. The role focuses on growing the distributor network, supporting key accounts, and delivering hands-on demonstrations in customer sites across the Nordic region.

You will travel frequently, build strong relationships with customers and partners, and drive revenue through strategic territory planning and product expertise.

Qualifications

• Several years of B2B sales experience in professional cleaning or related sectors.
• Experience working with distributors and key accounts.
• Proven ability to sell value-added or technical products.
• Experience conducting product demonstrations and delivering practical training.
• Strong communication, negotiation and relationship-building skills.

Responsibilities

• Managing and developing the sales activities in Denmark and Finland.
• Supporting and advising distribution partners and their sales organisations.
• Maintaining existing customer relationships while identifying new business opportunities.
• Conducting product demonstrations and showcasing new innovations at customer sites.
• Delivering hands-on product training to distributors, customers, and end users.
• Managing key accounts and supporting long-term customer development.
• Developing sales strategies, forecasting revenues, and executing territory plans.
• Collaborating with internal departments and participating in international meetings and exhibitions.

Skills

B2B sales

Key accounts

Distributors

Product demonstrations

Tools

CRM

Job description

Area Sales Manager – Denmark & Finland

COMPANY PROFILE

Our client is an international market leader in professional cleaning solutions, helping cleaning companies, facility service providers, and industrial customers work more efficiently, safely, and sustainably. The company is particularly recognised for its innovative window cleaning systems, water-fed cleaning technology, and professional cleaning equipment used by customers across Europe and beyond. This is an opportunity to join a growing international organisation where customer relationships, product expertise, and practical support are central to success. The company combines high-quality products with a strong service mindset and works closely with distributors and end users to deliver long‑term value.

REGION

The position is based in the Malmö area and covers Denmark and Finland. You will work independently within your territory while collaborating closely with colleagues, distributors, and customers across the Nordic region and Europe. The role involves frequent travel and regular customer visits, making it ideal for someone who enjoys being on the road and working directly with customers.

TASKS / RESPONSIBILITIES

As Area Sales Manager, you will be responsible for driving sales growth and strengthening customer relationships across Denmark and Finland. You will act as a trusted advisor to distributors, key accounts, and end users, ensuring customers receive both commercial and technical support. A substantial part of your work will be spent on‑site with customers. You will demonstrate products in real working environments, advise users on best practices, and deliver practical training sessions to ensure customers achieve the best possible results from their investment.

• Managing and developing the sales activities in Denmark and Finland
• Supporting and advising distribution partners and their sales organisations
• Maintaining existing customer relationships while identifying new business opportunities
• Conducting product demonstrations and showcasing new innovations at customer sites
• Delivering hands‑on product training to distributors, customers, and end users
• Managing key accounts and supporting long‑term customer development
• Developing sales strategies, forecasting revenues, and executing territory plans
• Collaborating closely with internal departments and participating in international meetings and exhibitions

PROFILE

We are looking for a commercially driven and relationship‑focused professional who enjoys combining sales, customer development, and practical product expertise.

You thrive in a hands‑on environment where you can engage directly with customers, demonstrate solutions, and help users improve their day‑to‑day operations. You are self‑motivated, structured, and capable of building trust with stakeholders at all levels.

To succeed in this role, you likely bring:

• Several years of successful B2B sales experience, preferably within the professional cleaning industry or a related sector
• Experience working with distributors and key account customers
• A proven ability to sell value‑added or technical products
• Experience conducting product demonstrations and delivering practical training
• Strong communication, negotiation, and relationship‑building skills
• A structured and analytical approach to managing your sales territory
• A high degree of accountability, customer focus, and self‑motivation
• Fluency in Danish and English. Knowledge of Finnish is considered a plus!
• Willingness and ability to travel frequently throughout Scandinavia

Experience within professional cleaning solutions, window cleaning systems, facility services, or similar industries is considered a strong advantage.

SALARY AND BENEFITS

This position offers an attractive compensation package that reflects the importance and responsibility of the role. In addition to a competitive base salary, the successful candidate will have the opportunity to influence their earnings through a generous bonus programme.

• Monthly salary of SEK 50,000 – 60,000
• Generous performance‑based bonus scheme
• Company car
• Occupational pension scheme
• 25 days of annual holiday
• Opportunity to work in an international and growing organisation with high‑quality, market‑leading products

RECRUITMENT PROCESS

The recruitment process is managed by Beyondo and begins with an initial screening interview with Beyondo. Selected candidates will then continue through the client’s recruitment process, which includes interviews with the hiring manager and relevant stakeholders. Throughout the process, both competencies and cultural fit will be assessed to ensure a successful long‑term match.