AI-Driven Paid Media Specialist (Swedish)

Axo Group; Stockholms kommun; Vor Ort; SEK 450.000 - 650.000; Vollzeit

Zusammenfassung

Axo Group, a Nordic digital finance platform, is expanding its paid media capabilities across three consumer brands in personal finance, energy and insurance. You will work hands-on in the accounts and own the media buying decisions.

This role focuses on Google Ads (50-70%), paid social (20-30%), and other digital channels. You will track performance, implement tracking, and produce simple assets with AI, collaborating with brand owners.

Qualifikationen

• 2-5 years hands-on with Google Ads search accounts of meaningful size (≥100,000 SEK).
• Experience with Meta ads; TikTok ads preferred.
• Ability to explain bidding decisions in terms of marginal return.
• Comfort with spreadsheets and data.
• Experience using AI to analyze accounts and build workflows.

Aufgaben

• Google Ads across three brands and three markets. Structure, keywords, bidding, negatives, budget pacing etc.
• Paid social. Meta at the core, TikTok where it runs. Audiences, creative testing, and the discipline to stop what doesn't work.
• Weekly numbers. Cost, volume, CPA and results per brand and market, reported without being asked and with a view on what to do next.
• Tracking. Conversion setup, feeds, UTM discipline, and enough understanding of the data flow to spot when a number stops making sense.
• Creative. You produce simple assets yourself with AI (ad variants, statics, edits) and brief larger productions.

Kenntnisse

Google Ads

Paid social

Analytics

Spreadsheets

AI workflows

Swedish language

Drive and ambition

Ausbildung

Education in business/data science/economics/marketing/engineering

Tools

Google Ads (Search)

Meta Ads

TikTok Ads

AI workflows

Jobbeschreibung

Axo Group, a Nordic digital finance platform, is expanding its paid media capabilities across three consumer brands in personal finance, energy and insurance. You will work hands-on in the accounts and own the media buying decisions.

This role focuses on Google Ads (50-70%), paid social (20-30%), and other digital channels. You will track performance, implement tracking, and produce simple assets with AI, collaborating with brand owners.