Salesforce Marketing Cloud Architect

Intransitive Tech Services Gurgaon; Riyadh; On-site; SAR 980,000 - 1,260,000; Full time

Job summary

Intransitive Tech Services Gurgaon invites an experienced Salesforce Marketing Cloud Architect to support a major digital banking transformation programme for a Bank in Saudi Arabia. You will lead architecture, design and delivery across Marketing Cloud components.

The role requires strong hands-on expertise in Journey Builder, Email Studio, Automation Studio, Contact Builder, and integrations with Salesforce CRM and external banking platforms, along with stakeholder leadership.

Qualifications

• Experience as Salesforce Marketing Cloud Architect in large transformation programmes.
• Experience with Journey Builder, Automation Studio, Email Studio and Contact Builder.
• Experience integrating Marketing Cloud with Salesforce CRM and external systems.
• Strong stakeholder management and communication skills.
• Desirable Salesforce Marketing Cloud Architect certification.
• Experience in Banking/Financial Services is a plus.

Responsibilities

• Lead Salesforce Marketing Cloud architecture and solution design across customer engagement and digital marketing platforms.
• Design and implement scalable Marketing Cloud solutions covering Email Studio, Journey Builder, Automation Studio, Contact Builder and related capabilities.
• Define customer journeys, segmentation, personalisation and campaign automation aligned with banking customer experiences.
• Integrate Salesforce Marketing Cloud with Salesforce CRM, digital channels, APIs and external banking platforms.
• Provide technical leadership across architecture, integrations, data models, security governance and performance.
• Work closely with Product Owners, Business Analysts, Salesforce teams and banking SMEs.
• Lead technical workshops, solution discussions and design reviews; guide development teams.
• Ensure solutions follow Salesforce best practices, enterprise architecture standards and security requirements.

Skills

Salesforce Marketing Cloud

Marketing Cloud Architecture

Journey Builder

Automation Studio

Email Studio

Contact Builder

Salesforce CRM

Data Architecture

APIs

Integrations

Customer Journeys

Personalisation

Digital Banking

Financial Services

Job description

Role Overview

We are looking for an experienced Salesforce Marketing Cloud Architect to support a major digital banking transformation programme for a Bank in Saudi Arabia

Key Responsibilities

• Lead Salesforce Marketing Cloud architecture and solution design across customer engagement and digital marketing platforms
• Design and implement scalable Marketing Cloud solutions covering Email Studio Journey Builder Automation Studio Contact Builder and related capabilities
• Define customer journeys segmentation personalisation and campaign automation aligned with banking customer experiences
• Integrate Salesforce Marketing Cloud with Salesforce CRM digital channels APIs and external banking enterprise platforms
• Provide technical leadership across architecture integrations data models security governance and performance
• Work closely with Product Owners Business Analysts Salesforce teams marketing stakeholders and banking SMEs
• Lead technical workshops solution discussions design reviews and provide architectural guidance to development teams
• Ensure solutions follow Salesforce best practices enterprise architecture standards and security requirements

Essential Skills

• amp
• Strong experience as a Salesforce Marketing Cloud Architect
• Technical Architect Extensive hands-on experience with Salesforce Marketing Cloud
• Strong expertise in Journey Builder Automation Studio Email Studio and Contact Builder
• Strong understanding of Marketing Cloud data architecture segmentation and personalisation
• Experience integrating Marketing Cloud with Salesforce Sales Service Cloud and external systems
• Strong knowledge of APIs integration patterns and data synchronisation
• Experience designing enterprise-scale Salesforce solutions and working with complex customer data
• Strong stakeholder management and communication skills
• Experience working within large transformation programmes preferably Banking or Financial Services

Desirable

• Salesforce Marketing Cloud Architect certification
• Experience in Digital Banking Financial Services or large enterprise transformation
• Experience with Salesforce Data Cloud Customer Data Platform
• Knowledge of Marketing Cloud Engagement Personalisation and advanced customer journey capabilities
• Experience with MuleSoft or other enterprise integration platforms
• Previous experience working with Middle East GCC banking clients is advantageous

Key Skills

• Salesforce Marketing Cloud
• Marketing Cloud Architecture
• Journey Builder
• Automation Studio
• Email Studio
• Contact Builder
• Salesforce CRM
• Data Architecture
• APIs
• Integrations
• Customer Journeys
• Personalisation
• Digital Banking
• Financial Services