Salesforce CRM Specialist – Experience Center

The Red Sea Development Company

Riyadh

On-site

SAR 180,000 - 300,000

Full time

14 days+

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Job summary

The Red Sea Development Company is seeking a Senior Salesforce Specialist to administer and optimize the Salesforce ecosystem across Sales Cloud, Service Cloud, Marketing Cloud and Data Cloud for the Residential Development division. You will maintain configurations, drive automation, ensure data integrity and create reports/dashboards while partnering with business stakeholders to improve CRM adoption.

This role reports to the CRM Manager and supports CRM strategy defined by Sales Operations

Qualifications

3+ years of hands-on Salesforce administration and CRM support across Sales Cloud, Service Cloud, and Marketing Cloud.
Experience supporting enterprise Salesforce implementations.
Salesforce Administrator certification required; Advanced Administrator, Sales Cloud Consultant, Service Cloud Consultant, Marketing Cloud Email Specialist, or Agentforce Specialist preferred.
Demonstrated experience delivering end-to-end lead-to-customer-service processes, working alongside sales, marketing, and customer service stakeholders.
Experience in real estate, hospitality, or luxury customer environments preferred.

Responsibilities

Support the Residential CRM roadmap and contribute to ongoing Salesforce enhancements.
Configure and maintain Salesforce Sales Cloud, Service Cloud, Marketing Cloud, Data Cloud including workflows, validation rules, dashboards, reports and user permissions.
Maintain CRM governance processes, change requests, release documentation and system configuration records.
Develop operational dashboards and reports to monitor sales performance, pipeline activity, case volumes, and CRM adoption.
Deliver end-user training, user guides and day-to-day CRM support.
Configure and support Service Cloud case management including queues, assignment, escalation rules and SLAs.
Support Marketing Cloud campaign execution including journeys, emails, segmentation and lead/enquiry capture.
Monitor data quality and execute regular data cleansing, validation and de-duplication.
Support CRM integrations and coordinate with IT and external vendors on enhancements.
Gather business requirements and recommend CRM process improvements.
Monitor CRM adoption and report on system usage, compliance and data accuracy.
Stay current with Salesforce best practices and improvements to increase efficiency.
Support rollout of Salesforce AI capabilities to automate routine tasks.