Media Buyer / Performance Marketer

Florose; Jeddah; On-site; SAR 180,000 - 300,000; Full time

Job summary

Florose is seeking a highly driven Media Buyer / Performance Marketer to join our growing team in Saudi Arabia. You will lead paid campaigns across Meta, Google, TikTok, Snapchat, and other platforms for mobile apps and e-commerce, focusing on attribution, analytics, and growth strategies within the Saudi market.

The role requires at least 5 years of experience, a Marketing degree, and hands-on work with AppsFlyer, Adjust, Google Analytics, and Mixpanel.

Qualifications

• Minimum 5 years of experience in media buying or performance marketing.
• Bachelor's degree in Marketing or related field.
• Proven experience as a Media Buyer or Performance Marketer.
• Strong experience in mobile app marketing and e-commerce campaigns.
• Hands-on experience with MMPs such as AppsFlyer and Adjust.
• Experience with analytics tools like Google Analytics and Mixpanel.
• Strong understanding of attribution, tracking, and data analysis.
• Experience in startups or fast-paced environments.
• Good understanding of the Saudi market and user behavior.
• Ability to manage budgets and scale campaigns efficiently.
• Strong communication and reporting skills.
• Arabic and English proficiency is required.

Responsibilities

• Plan, launch, and optimize paid advertising campaigns across Meta, Google, TikTok, Snapchat, and other platforms.
• Manage performance campaigns for mobile apps and e-commerce businesses.
• Monitor daily campaign performance and optimize based on KPIs and ROAS targets.
• Analyze customer journeys, attribution models, and funnel performance.
• Work closely with creative and content teams to improve ad performance.
• Track and report campaign results with actionable insights.
• Manage app attribution and analytics platforms
• Conduct audience research, A/B testing, and scaling strategies.
• Optimize acquisition, retention, and conversion campaigns.
• Stay updated with market trends and platform updates in the Saudi market.

Skills

Media buying

Performance marketing

Attribution

Analytics

Growth strategies

Budget management

Reporting

Education

Bachelor's in Marketing

Tools

AppsFlyer

Adjust

Google Analytics

Mixpanel

Job description

We are looking for a highly driven Media Buyer / Performance Marketer to join our growing team. The ideal candidate should have strong hands-on experience in both mobile applications and e-commerce performance marketing, with deep understanding of attribution, analytics, and growth strategies within the Saudi market.

Responsibilities

• Plan, launch, and optimize paid advertising campaigns across Meta, Google, TikTok, Snapchat, and other platforms
• Manage performance campaigns for both mobile applications and e-commerce businesses
• Monitor daily campaign performance and optimize based on KPIs and ROAS targets
• Analyze customer journeys, attribution models, and funnel performance
• Work closely with creative and content teams to improve ad performance
• Track and report campaign results with actionable insights
• Manage app attribution and analytics platforms
• Conduct audience research, A/B testing, and scaling strategies
• Optimize acquisition, retention, and conversion campaigns
• Stay updated with market trends and platform updates in the Saudi market

Requirements

• At least 5 years of experience
• Bachelor’s degree in Marketing or a related field
• Proven experience as a Media Buyer or Performance Markete
• Strong experience in mobile app marketing and e-commerce campaigns
• Hands-on experience with MMPs such as AppsFlyer and Adjust
• Experience with analytical and tracking tools such as Google Analytics, Mixpanel, and similar platforms
• Strong understanding of attribution, tracking, and data analysis
• Experience working in startups or fast-paced environments
• Good understanding of the Saudi market and user behavior
• Ability to manage budgets and scale campaigns efficiently
• Strong communication and reporting skills
• Arabic and English proficiency is required