Marketing & Communications Lead, MENA & Fan Engagement

Kings League; Riyadh; On-site; SAR 250,000 - 380,000; Full time

Job summary

Kings League is seeking a Marketing & Communications Manager MENA to drive the brand across the region. You will work with the global team to execute regional marketing communications and fan engagement initiatives that raise awareness and grow the community.

Ideal candidates have 8 years of marketing/communications experience in sports or entertainment, strong digital and influencer marketing knowledge, and fluency in English and Arabic.

Qualifications

• 8 years of experience in marketing and communications.
• Experience in sports, entertainment, media, and gaming.
• Strong understanding of digital marketing, social media, content and influencer marketing.
• Experience across MENA markets is a strong advantage.
• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Fluency in English and Arabic is required.

Responsibilities

• Develop and execute regional marketing strategy across MENA.
• Adapt global campaigns to local markets and cultural nuances.
• Identify opportunities to maximize brand visibility across sports, entertainment and gaming.
• Coordinate multi-channel campaigns across digital and live activations.
• Execute regional PR and communications strategy and manage stakeholders.
• Coordinate cross-functional teams and track campaign performance.

Skills

Marketing strategy

Brand management

Digital marketing

Social media

Influencer marketing

Stakeholder management

Project management

Bilingual (English/Arabic)

Education

Bachelor's degree in Marketing/Communications/Business

Job description

Kings League is seeking a Marketing & Communications Manager MENA to drive the brand across the region. You will work with the global team to execute regional marketing communications and fan engagement initiatives that raise awareness and grow the community.

Ideal candidates have 8 years of marketing/communications experience in sports or entertainment, strong digital and influencer marketing knowledge, and fluency in English and Arabic.