Head of Strategy

Dentsu Inc; Riyadh; On-site; SAR 300,000 - 400,000; Full time

Job summary

A leading global creative agency seeks a Brand Strategy Expert to set strategic direction in MENA. The role involves collaborating with creatives to produce innovative campaigns, generating growth opportunities, and mentoring a team. Candidates should have top agency brand strategy experience and the ability to lead workshops. This position offers a full-time contract in a dynamic environment, fostering creativity and collaboration among diverse teams.

Qualifications

• A sparkling intellect and strong opinions.
• Courage to lead with authenticity.
• Passion for innovative work and brand strategy.

Responsibilities

• Set the strategic direction for clients in MENA.
• Develop award-winning creative ideas with the team.
• Build and mentor diverse strategic thinkers.
• Generate organic growth opportunities.

Skills

Brand strategy experience from a top agency

Experience in integrated campaigns

Ability to run workshops

Value proposition development experience

Strong communication skills

Job description

Job Description

Job Description: Dentsu Creative is a global creative agency network built to unlock exponential growth for clients through Transformative Creativity — a unifying force that drives innovation across people, businesses, and society. Launched in June 2022, it operates in over 145 countries and is fully integrated with dentsu’s Media and CXM capabilities to deliver seamless, end-to-end solutions worldwide. Guided by the philosophy of “Building Brands for What’s Next,” Dentsu Creative empowers brands to navigate current challenges and prepare for future opportunities, crafting resilient, forward-thinking strategies that thrive in an ever-evolving world.

ROLE PURPOSE

You’ll already possess stellar craft skills and a voracious cultural curiosity. You’ll be an accomplished pitch leader, comfortable articulating compelling brand narratives to varied audiences, and an awarded advocate for creative effectiveness in all its guises. You’ll be someone who simplifies complexity, presents charismatically, and inspires creatives.

You will be an experienced brand strategy expert, comfortable working closely with a multi-disciplinary team across brand, social, influencer, content and CX. You will have a clear perspective on what drives client business forward – and you’ll originate and adapt to match those business needs. The right candidate will manifest their brand strategies into creative ideas across any medium.

ROLE CONTEXT

The successful candidate will work in close collaboration with the Creative leadership in shaping the growth and culture of a dynamic and evolving strategy department. We’re looking for someone who will enjoy nurturing and inspiring the DC MENA strategic community, with the drive to create the conditions necessary for collaborative, integrated, and innovative work.

OUR EXPECTATION

Ultimately, we’re looking for someone with the passion, authority, and experience to challenge client assumptions and push for the most remarkable, effective, and creative work – and have fun while doing it.

KEY RESPONSIBILITIES

• Set the strategic direction of our clients in MENA across any medium and channel.
• Work closely with creatives to develop award-winning creative ideas that drive business growth.
• Push the overall quality of DC’s strategic and creative output, in partnership with creative and business leadership.
• Support and lead new business opportunities.
• Generate new organic growth opportunities on existing clients in partnership with wider agency leadership.
• Build and mentor diverse strategic thinkers and contribute to the culture of the agency. Lead by example and inspire other team members.
• Form strong client partnerships, helping to guide and challenge clients across all areas of the business.
• Create and manage effectiveness frameworks, and write case studies for the most successful campaigns.
• As well as delivering for MENA there will be opportunities to work on global projects.

QUALIFICATIONS & SKILLS

• A sparkling intellect, boundless optimism, strong opinions, the courage to lead with authenticity and the confidence to listen attentively.
• Brand strategy experience from a top agency, including the KSA and MENA region.
• Projects will be diverse, ranging from integrated brand campaigns to consultancy projects and new product & service development. This role requires someone who is adept at running workshops as well as briefing campaigns.
• Experience on truly integrated campaigns across big and small budget clients.
• Experience within value proposition development and consultancy for NPD.
• Track record of working with research partners to develop effective methodologies for research.
• Passion and drive to create innovative work for the world’s most iconic brands.

Location

Dubai

Brand: Dentsu Creative

Time Type: Full time

Contract Type: Permanent