Global Marketing Manager - Events (Remote)

Informa Group Plc.; Saudi Arabia; Remote; SAR 180,000 - 240,000; Full time

Job summary

Tahaluf, the largest B2B live events organiser in Saudi Arabia, seeks a Marketing Manager for LEAP East. The role is remote freelance and focuses on designing and delivering core marketing strategy to drive attendance, exhibitors and engagement across APAC, MEA and beyond.

The ideal candidate has significant digital marketing experience, expertise in PPC, SEO, analytics tools (Adobe/GA), and strong collaboration skills to coordinate with agencies and internal teams.

Qualifications

• Thorough understanding of digital (PPC, SEO, online advertising) and direct marketing.
• Experience with marketing automation tools and analytics platforms.
• Ability to define KPI targets and optimise campaigns across channels.

Responsibilities

• Own marketing strategy and manage end-to-end campaigns for LEAP East.
• Drive online traffic, leads and conversions and report results regularly.
• Collaborate with agencies and internal teams to optimise paid and organic campaigns.
• Develop SEO strategies and content for multiple international markets.
• Lead digital marketing execution with strong data-driven decision making.
• Manage personas, messaging, and channel communications across campaigns.

Skills

Digital marketing

Campaign management

Analytics

Leadership

Content marketing

Communication

Team coordination

Education

Bachelor’s Degree or equivalent experience

Tools

Eloqua

Adobe Analytics

Adobe Target

Google Analytics

Sprout Social

CMS platforms

MS Office (Excel/PowerPoint)

Job description

Tahaluf, the largest B2B live events organiser in Saudi Arabia, seeks a Marketing Manager for LEAP East. The role is remote freelance and focuses on designing and delivering core marketing strategy to drive attendance, exhibitors and engagement across APAC, MEA and beyond.

The ideal candidate has significant digital marketing experience, expertise in PPC, SEO, analytics tools (Adobe/GA), and strong collaboration skills to coordinate with agencies and internal teams.