Digital Marketing Specialist

CleanLife | كلين لايف; Riyadh; On-site; SAR 67,000 - 112,000; Full time

Job summary

CleanLife | كلين لايف is seeking a Digital Marketing Specialist to plan, execute, and optimize campaigns across social media, search engines, and email channels.

You will drive brand awareness, monitor performance with analytics tools, implement SEO, and collaborate with content and design teams to enhance online presence.

Requirements include a Diploma or Bachelor’s in Marketing or related field and 3–5 years of digital marketing or advertising experience.

Qualifications

• Diploma or Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
• 3–5 years in digital marketing or advertising management.
• Proficiency with Google Analytics, Meta Business Suite, and Google Ads Manager.
• Strong UX understanding and data-driven decision making.

Responsibilities

• Develop and implement digital marketing plans across social, search, and email.
• Manage and optimize paid campaigns on Google Ads, Meta, and TikTok.
• Analyze data with analytics tools to improve performance.
• Collaborate with content and design teams for consistent campaigns.
• Perform SEO to improve website ranking and visibility.
• Track KPIs and report on performance and optimization opportunities.
• Analyze market trends and competitors to identify opportunities.
• Manage email campaigns and customer databases for targeting.

Skills

Analytics

Communication

Organization

UX understanding

Campaign management

Education

Diploma or Bachelor's in Marketing/Business Digital Media

Tools

Google Analytics

Meta Business Suite

Google Ads Manager

Job description

We are looking for a Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns across various platforms. The role aims to enhance brand awareness, attract potential customers, and improve campaign performance to support the company’s growth.

Key Responsibilities:

• Develop and implement digital marketing plans across social media, search engines, and email marketing channels.
• Manage and optimize paid advertising campaigns (Google Ads, Meta Ads, TikTok Ads).
• Monitor the performance of the company’s digital platforms and analyze data using analytics tools.
• Collaborate with the content and design teams to create consistent and effective marketing content.
• Perform Search Engine Optimization (SEO) to improve website ranking and visibility.
• Track key performance indicators (KPIs) and prepare periodic reports on campaign performance and improvement opportunities.
• Analyze market trends and competitors to identify opportunities and develop marketing strategies.
• Manage customer databases for email marketing campaigns and execute targeted email campaigns.
• Contribute to enhancing the company’s digital identity and overall online presence.
• Test and optimize landing pages to increase conversion rates.
• Stay updated on the latest digital marketing trends, tools, and advertising technologies.

Qualifications & Requirements:

• Diploma or Bachelor’s degree in Marketing, Business Administration, Digital Media, or a related field.
• 3–5 years of experience in digital marketing or advertising management.
• Advanced knowledge of advertising and analytics tools such as:
• Google Analytics
• Meta Business Suite
• Google Ads Manager
• Strong understanding of user behavior and digital customer experience (UX).
• Excellent analytical, communication, and organizational skills.
• Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.