Data Analytics & BI Consultant - Power BI & Campaign Analytics

TotalTECH Corporation; Jeddah; On-site; SAR 150,000 - 190,000; Full time

Job summary

TotalTECH Corporation in Jeddah seeks a Data Analytics Specialist to drive data extraction, automation, and BI reporting. You will build pipelines from Cognos and Excel sources, maintain master trackers, and develop Power BI dashboards to monitor KPIs.

The role emphasizes data governance, validation, segmentation, and campaign analytics. Strong Excel and BI skills, along with English communication, are essential to collaborate with stakeholders and ensure data-driven decision making.

Qualifications

• Bachelor’s degree in Statistics, Computer Science, Information Systems, Business Analytics, or a related field.
• +3 years of experience in data analysis, business intelligence, or reporting, preferably in insurance, healthcare, banking, or telecommunications.
• Hands-on experience extracting and reporting data using IBM Cognos.
• Advanced Excel skills, including Power Query, XLOOKUP, INDEX-MATCH, and pivot tables.
• Proven experience developing Power BI dashboards, data models, DAX measures, and scheduled data refreshes.
• Experience automating data extraction, transformation, reconciliation, and reporting processes.
• Working knowledge of A/B testing, control group design, campaign attribution, and conversion analysis.
• Experience analyzing marketing campaigns, customer segmentation, and conversion funnels.
• Strong analytical, problem-solving, and data validation skills, with excellent attention to detail.
• Ability to coordinate effectively with business stakeholders, marketing teams, and technical teams.
• Strong communication skills in English; Arabic is preferred.
• Commitment to data confidentiality, secure data handling, and compliance with applicable data protection requirements.

Responsibilities

• Data Extraction and Automation: Extract data from IBM Cognos and Excel; build automated data pipelines using Power Query and Power BI dataflows.
• Member Data Management: Maintain and update daily master trackers for members across data sources.
• Campaign Management and Analytics: Prepare daily target member lists; track campaigns via SMS, IVR, and push notifications; analyze results.
• Campaign Impact Measurement: Design A/B tests, set attribution rules, measure impact on member purchases.
• Data Quality and Reconciliation: Validate data, de-duplicate, and reconcile data across sources.
• Reporting and Dashboards: Develop and maintain Power BI dashboards; prepare daily, weekly, monthly reports.

Skills

Data analysis

Power BI

Data governance

A/B testing

Campaign analytics

Communication

Education

Bachelor’s degree in Statistics, CS, IS, or related field

Tools

IBM Cognos

Power Query

XLOOKUP/INDEX-MATCH

Pivot tables

DAX measures

Power BI dataflows

Job description

TotalTECH Corporation in Jeddah seeks a Data Analytics Specialist to drive data extraction, automation, and BI reporting. You will build pipelines from Cognos and Excel sources, maintain master trackers, and develop Power BI dashboards to monitor KPIs.

The role emphasizes data governance, validation, segmentation, and campaign analytics. Strong Excel and BI skills, along with English communication, are essential to collaborate with stakeholders and ensure data-driven decision making.