Cultural Tourism Marketing & Communications Executive

SupportFinity™; Saudi Arabia; On-site; SAR 70,000 - 110,000; Full time

Job summary

Accor in AlUla, Saudi Arabia, seeks a Marketing & Communication Executive to develop and implement campaigns that promote the destination. You will craft content, manage digital channels, and coordinate with PR teams and partners to elevate the brand.

The role requires at least 2 years in marketing or communications, strong English communication, and proficiency in social media and branding. Arabic language skills are advantageous, and flexibility for events is expected.

Qualifications

• Bachelor's degree in Marketing, Communications, PR or related field.
• Minimum of 2 years in marketing, communications or brand management.
• Excellent written and verbal English; Arabic skills are advantageous.
• Strong digital marketing knowledge and social media management experience.
• Experience with design tools is a plus.

Responsibilities

• Develop and execute marketing and communication campaigns aligned with AlUla's cultural offerings.
• Create content for website, social media, brochures, and press releases.
• Manage and optimize digital presence including social channels and website content.
• Coordinate with PR teams for media visits, influencer collaborations, and press events.
• Collaborate with local tourism boards and cultural institutions to promote attractions.
• Analyze campaign performance and ROI to inform strategies.
• Ensure materials adhere to brand guidelines and accurately reflect heritage.
• Support events, exhibitions, and seasonal campaigns.
• Maintain relationships with external agencies and vendors.
• Stay updated on Saudi tourism trends and incorporate into initiatives.

Skills

Digital marketing

Social media management

Content creation

Analytical skills

Multilingual communication

Project management

Education

Bachelor's degree in Marketing/Communications/PR

Tools

Microsoft Office

Adobe Creative Suite

Canva

Opera PMS

Job description

Accor in AlUla, Saudi Arabia, seeks a Marketing & Communication Executive to develop and implement campaigns that promote the destination. You will craft content, manage digital channels, and coordinate with PR teams and partners to elevate the brand.

The role requires at least 2 years in marketing or communications, strong English communication, and proficiency in social media and branding. Arabic language skills are advantageous, and flexibility for events is expected.