Brand Manager

Kinetic Business Solutions; Riyadh; On-site; SAR 180,000 - 240,000; Full time

Job summary

Kinetic is partnering with a leading pharmaceutical company in Riyadh, seeking a Brand Manager to develop and execute brand strategies across the portfolio. You will drive product performance and identify growth opportunities through market insights, campaigns, and cross-functional collaboration with Sales, Medical, and Regulatory teams.

Ideal candidates hold a Pharmacy or Marketing degree with 2–3 years in pharma Brand Management, particularly Consumer Health, and a proven ability to manage

Qualifications

• Bachelor's degree in Pharmacy, Life Sciences, Medicine, Business, Marketing, or related discipline.
• 2–3 years of pharmaceutical industry experience with Brand/Product Management, especially Consumer Health.
• Experience in developing and executing brand plans and marketing strategies.
• Experience cross-functionally with Sales, Medical, Market Access, Regulatory and other functions.

Responsibilities

• Develop and implement brand strategies and annual brand plans aligned with business objectives.
• Analyze market trends, customer insights, competitor activities, and sales performance to identify growth opportunities.
• Develop marketing strategies, campaigns, and promotional initiatives based on market insights.
• Lead marketing activities, including promotional materials, campaigns, and educational initiatives.
• Work with Sales to ensure effective execution of brand strategies and field activities.
• Ensure all marketing activities comply with SFDA requirements and company policies.

Skills

Brand management

Cross-functional

Market analysis

Project management

Education

Pharmacy/Marketing degree

Job description

Kinetic is partnering with a leading pharmaceutical company based in Riyadh, KSA.

The Brand Manager will be responsible for developing and executing brand plans, driving product performance, and identifying market growth opportunities across the assigned portfolio.

Responsibilities:

• Develop and implement brand strategies and annual brand plans aligned with business objectives.
• Analyze market trends, customer insights, competitor activities, and sales performance to identify growth opportunities.
• Develop marketing strategies, campaigns, and promotional initiatives based on market insights.
• Lead marketing activities, including promotional materials, campaigns, and educational initiatives.
• Work closely with the Sales team to ensure effective implementation of brand strategies and field activities.
• Ensure all marketing activities comply with SFDA requirements, company policies, and applicable industry codes.

Requirements:

• Bachelor’s degree in Pharmacy, Life Sciences, Medicine, Business, Marketing, or a related discipline.
• 2–3 years of pharmaceutical industry experience, with experience in Brand/Product Management, particularly in Consumer Health.
• Experience in developing and executing brand plans and marketing strategies.
• Experience working cross-functionally with Sales, Medical, Market Access, Regulatory, and other business functions.
• Strong communication, analytical, and project management skills.
• This position is open to Saudi nationals only, in line with Saudization requirements.