Area Sales Manager Industry - Eastern Province - Saudi Arabia

MSA - The Safety Company; Al Khobar; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading safety solutions provider seeks a motivated sales professional to lead industry sales in the Eastern Province of Saudi Arabia. The role involves developing a sales strategy, managing key accounts, and driving product visibility in the region. Ideal candidates will have over four years of sales experience, particularly within the safety sector, along with a Bachelor’s degree. Strong communication skills and a strategic mindset are essential for building relationships with end-users and channel partners.

Qualifications

• 4+ years of sales experience with a strong focus on the Saudi Arabian market.
• Proven expertise in business development and account management.
• Technical safety industry knowledge in Portable Gas Detection and Respiratory equipment.

Responsibilities

• Lead and manage sales activities to maximize orders in assigned territories.
• Develop strategic sales processes to enhance market share.
• Conduct accurate sales reporting and market analysis.

Skills

Sales experience

Account management

Communication skills in English

Education

Bachelor degree in a related field

Job description

Overview

Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers greatest problems so they can go home safe each and every day. Are you in? Read on for more details about this particular role.

Responsibilities

70% Lead, Drive and Manager the Industry Sales in the assigned territories to maximize orders:

• Work in a professional manner reaching customers and stakeholders through multiple touch point routes available to connect with them.
• Develop and implement a sales strategy/plan for growing MSA’s products into Saudi Arabia targeted end users.
• Drive product portfolio management to optimize product mix and improve customer coverage.
• Build and maintain strategic relationships with channel partners, end users, and targeted customers through regular meetings, events, and direct engagement.
• Support and coordinate with channel partner sales teams to grow MSA product sales and manage interactions with current and prospective customers.

20% Develop and implement a strategic accounts sales process to gain market share:

• Implement programs to grow market share, customer coverage, and product penetration within the assigned territory, with a focus on core and high-profitability products and effective resource prioritization.
• Collaborate closely with Sales, Channel, and Marketing teams across the Middle East to leverage and execute regional marketing programs locally.
• Drive local demand-creation initiatives to increase MSA brand visibility and safety awareness.
• Assess local market growth potential, identify strategic partnerships, and align opportunities with MSA’s capabilities, recommending them to the Industry Sales Leader.

10% Administration work and reporting:

• Prepare accurate and timely sales, pipeline, and market reports for the Industry Sales Leader using SFDC.
• Analyze customer and channel partner feedback (meetings, surveys, and interactions) to support sales and demand forecasting.
• Maintain disciplined use of SFDC to ensure data accuracy, forecast reliability, and consistent reporting.
• Deliver standardized sales and business reports in line with reporting tools and guidelines defined by the direct supervisor.

Qualifications

Experience required:

• 4+ years of sales experience / key account management
• Previous sales experience in Saudi Arabia
• Safety Industry Experience (Portable Gas Detection / SCBA / Respiratory / HEHF)
• Strong understanding of current industry technical standards and practices
• Proven business development and account management track record
• Experience in developing business with End Users in Eastern part of Saudi Arabia and regional partners
• Experience in building, maintaining and growing customer networks
• Experience in developing and executing successful sales and go to market strategies
• Project Sales Expertise
• Excellent communication skills in English
• Ability to communicate on all levels
• Ability to work independently and systematically
• Ability to meet deadlines through good time management and allocation of priorities

Experience preferred:

• Industry knowledge
• Background in OGP & Industrial environment with key contacts still active

Education

Education required: Bachelor degree in a related field

Education preferred: Master degree in a related field