Senior Media Strategist - Hybrid, Plan & Optimize Campaigns

Publicis Groupe; Lisboa; Híbrido; EUR 32 000 - 52 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Growth opportunities

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Resumo da oferta

Publicis Groupe in Lisbon is looking for a Media Specialist - OFF to plan, negotiate and execute media plans for multiple clients across digital and offline channels. You will collect market data, identify audiences, optimize campaigns, and manage budgets while reporting outcomes.

The role requires 4+ years in media planning and strong knowledge of the Portuguese market, with Portuguese native/C1 proficiency.

Qualificações

• 4+ years of proven experience planning and executing digital and offline campaigns.
• Knowledge of the Portuguese market and prior agency experience is required.
• Portuguese native or C1 level with strong communication skills.

Responsabilidades

• Collect and analyze market data
• Identify target audiences and understand their behavior and habits
• Determine the best media outlet mix for our campaigns
• Plan and optimize ad campaigns
• Allocate budgets and monitor costs
• Follow media trends of online and offline outlets
• Evaluate the success of media strategies and campaigns
• Reporting

Conhecimentos

Campaign planning

Negotiation

Data analysis

Multichannel marketing

Portuguese market knowledge

Communication

Ferramentas

Yumi

AdLog

Descrição da oferta de emprego

Publicis Groupe in Lisbon is looking for a Media Specialist - OFF to plan, negotiate and execute media plans for multiple clients across digital and offline channels. You will collect market data, identify audiences, optimize campaigns, and manage budgets while reporting outcomes.

The role requires 4+ years in media planning and strong knowledge of the Portuguese market, with Portuguese native/C1 proficiency.