Pain Brand Manager - Portugal (Fixed-Term)

Gsk, Plc.; Portugal; On-site; EUR 46,000 - 64,000; Full time

Job summary

Haleon is seeking a Senior Brand Manager for Pain in Portugal. The role focuses on deploying brand strategies, supporting marketing execution, and achieving short- and long-term profit objectives across regions.

You will lead brand efforts with consumer insights, manage budgets, and collaborate with global teams to localize toolkits, while driving media, creative, and digital programs to grow brand share.

Qualifications

• 7-9 years of brand marketing experience.
• Knowledge and experience in Over-the-Counter (OTC) marketing.
• Experience delivering insights-based consumer communications and brand share growth.
• Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix organization.
• Experience working in a matrix environment, partnering with cross-functional stakeholders.
• Portuguese & English languages required.

Responsibilities

• Develop, adapt, and refine strategic direction for the Pain brand, grounded in consumer and customer insights.
• Accountable for the delivery of annual brand P&L, including sales and profit, and actively manage budget items.
• Manage brand equity through localization of global toolkits.
• Drive innovation strategy with flawless execution of global innovation vision board.
• Manage agency and cross-functional relationships to deliver breakthrough results within a global matrix.
• Drive execution of programs and plans for media, creative development, and digital initiatives to life brand strategies.
• Collaborate with sales to drive customer engagement and in-store support.
• Track results on key brand metrics and adjust strategy based on performance.

Skills

Brand marketing

OTC marketing

Consumer insights

Brand launches

Matrix organization

Portuguese language

English language

Job description

Haleon is seeking a Senior Brand Manager for Pain in Portugal. The role focuses on deploying brand strategies, supporting marketing execution, and achieving short- and long-term profit objectives across regions.

You will lead brand efforts with consumer insights, manage budgets, and collaborate with global teams to localize toolkits, while driving media, creative, and digital programs to grow brand share.