Italian Digital Marketing Campaign Analyst - Paid Media & Video

Cognizant Technology Solutions Corporation; Lisboa; On-site; EUR 35,000 - 52,000; Full time

Benefits offered by this job

Office in Lisbon

Relocation support

Training & development

Job summary

Cognizant Technology Solutions Corporation in Portugal is seeking an Italian Digital Marketing Campaign Analyst to plan, execute, optimize, and report on video streaming, paid search, display, and creator partnership campaigns for global advertisers. You will monitor performance, optimize bidding, analyze data, and deliver actionable insights to clients and internal teams.

This role offers a dynamic environment, relocation support for international candidates, and opportunities to work with

Qualifications

• 1.5 years of experience in digital marketing, paid media, SEM/PPC, Google Ads, display and video advertising, or client-facing campaign support.
• Strong understanding of online advertising channels, campaign optimization, and performance metrics.
• Hands-on experience with Google Ads and video streaming platform advertising.
• Advanced Microsoft Excel skills, including Pivot Tables and complex formulas.
• Strong analytical, problem-solving, and stakeholder communication abilities.
• Experience working with international clients and cross-functional global teams.
• Fluent English and Italian communication skills, both written and verbal.

Responsibilities

• Optimize and manage video streaming platform campaigns, creator profiles on video platforms, paid search, display and Demand Gen campaigns.
• Conduct creator content reviews, brand safety checks, and compliance assessments.
• Monitor budgets, pacing, and KPI performance to maximize campaign results.
• Analyze campaign data and provide strategic recommendations to improve performance.
• Support campaign setup, keyword management, targeting strategies, and ad operations.
• Generate performance reports and deliver actionable insights to stakeholders.
• Collaborate with global teams to identify growth opportunities and drive client success.
• Stay current with industry trends, advertising technologies, and AI-driven marketing tools.

Skills

Digital marketing

Campaign optimization

Data analysis

English fluency

Italian language

Google Ads

Excel advanced

Tools

Google Ads

Job description

Cognizant Technology Solutions Corporation in Portugal is seeking an Italian Digital Marketing Campaign Analyst to plan, execute, optimize, and report on video streaming, paid search, display, and creator partnership campaigns for global advertisers. You will monitor performance, optimize bidding, analyze data, and deliver actionable insights to clients and internal teams.

This role offers a dynamic environment, relocation support for international candidates, and opportunities to work with